“I tore my ACL two years ago and spent half of the season in 2012 in rehab,” explains former Kansas City Chiefs tight end, Martin. “I was doing my rehab and getting back in shape at the gym to give the NFL another run when I noticed that the owner was selling Isagenix.”
Martin thought it was another “one of those things” and didn’t pay much attention to the product. While building muscle for recovery, Martin was frequently in and out of many gyms. That’s when he noticed Isagenix popping up at fitness centers.
“The trainers were getting results with Isagenix,” shares the free agent for the NFL. “But, again, I chalked it up to, ‘You only drink a shake instead of eating food. Of course you’re going to lose weight.’”
Martin shrugged it off without understanding the system, especially since he wasn’t looking to lose weight. It wasn’t until another trip to a different gym that he noticed Isagenix showing up again.
“With reputable gyms supporting these products, it seemed liked I should give it try without jumping to conclusions about the system only being about weight loss,” shares Martin.
The Optimum Zone
Martin himself was looking to gain muscle through Isagenix due to his
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Arbonne Joins Council For Responsible Nutrition
by Tina Williams • • 0 Comments
Arbonne Joins Council for Responsible Nutrition
Arbonne has become a member of the highly regarded Council for Responsible Nutrition (CRN). “We are proud to be a new member of the Council for Responsible Nutrition,” said Michael D’Arminio, Arbonne Sr. VP and Chief Creative Officer. “Transparency and honesty are two important hallmarks of our product integrity.
Like the CRN, Arbonne is committed to best practices and manufacturing dietary supplements that meet the highest standards in quality and efficacy. So it made perfect sense for Arbonne to join the Council for Responsible Nutrition and to hold hands in the mission to responsibly develop, manufacture and distribute dietary supplements and nutritional ingredients.”
About the CRN
The Council for Responsible Nutrition (CRN), founded in 1973, is a Washington, D.C.-based trade association representing 100+ dietary supplement manufacturers, ingredient suppliers, and companies providing services to those manufacturers and suppliers.
In addition to complying with a host of federal and state regulations governing dietary supplements in the areas of manufacturing, marketing, quality control and safety, our manufacturer and supplier members also agree to adhere to additional voluntary guidelines as well as to CRN’s Code of Ethics.
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Amway India’s CEO Released From Jail After 2 Months
by Tina Williams • • 0 Comments
Direct-selling company Amway India on Monday said its MD and CEO William S Pinckney has been released on bail, two months after his arrest by Andhra Pradesh Police in connection with criminal cases registered against the firm in the state.
A spokesperson of Amway said Pinckney has been granted bail in all the cases in Andhra Pradesh.
Commenting on the development in a joint statement, Amway chairman Steve Van Andel and president Doug DeVos said: “The release of Amway India CEO Bill Pinckney is a great relief.”
They, however, added they were “profoundly dismayed that this unnecessary detention occurred at all, and are even more troubled that it lasted so long”.
Amway regional president, Europe, South Africa & India Samir Behl said: “His arrest and long detention was unnecessary and unreasonable. We will vigorously defend ourselves at trial.”
Pinckney was arrested on May 26 from Amway India’s headquarters at Gurgaon and later was produced before a court in district Kurnool, which sent him to judicial custody after rejecting his bail plea.
He was subsequently arrested in other criminal cases registered against him in the state on allegations of financial irregularities by Amway, a charge contested by the company.
“Our focus is squarely on efforts to ensure that
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Nerium’s Amber Olson Rourke Named ‘40 Under 40’
by Nicole Dunkley • • 0 Comments
Young, dynamic, and innovative are all terms that describe Nerium International, as well as the company’s Co-Founder and Chief Marketing Officer, Amber Olson Rourke.
Direct Marketing News recently named Rourke to its 40 Under 40, a list of the brightest and most ambitious professionals in the integrated, digital and traditional direct marketing fields.
The publication’s editorial team vetted the nominations, identifying marketers whose work had “already left an indelible mark on their organizations, clients, and the industry as a whole.”
They are individuals who have proven their ability to build consumer loyalty and bring a true competitive advantage to their organizations. Some of Rourke’s fellow honorees include Michelle Killebrew, Program Director at IBM; Sally Mundell, Senior Director at Spanx; and Ron Selvey, VP at Shutterstock subsidiary WebDAM.
At Nerium, the only direct seller represented on the list, Rourke has learned a valuable lesson about marketing within the industry. “Don’t overcomplicate your message,” she shared with DSN in an email. “Your message has to be able to resonate with your consumer even after it has been passed through multiple people.”
Simplicity is a recurring theme at Nerium. With just two products in one market, the company recorded net sales of$219 million in 2013. Rourke
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USANA And WTA Raise $13,000+ For USANA True Health Foundation
by Nicole Dunkley • • 0 Comments
The extended partnership between USANA Health Sciences and the Women’s Tennis Association (WTA) continues to be a winning combination for sport and charity. At the halfway point of the ‘Aces for Humanity’ campaign, USANA and the WTA in four short months have raised $13,160 to help better the lives of others.
Every ace served at Premier-level WTA events translates into a donation to the USANA True Health Foundation, whose mission is to provide the most critical human necessities to those who are suffering or in need around the world. For every ace hit by any player at designated Premier events, the WTA donates $5, while an ace served by a USANA Brand Ambassador is worth $10.
Since the program’s launch, 2,374 aces have been served among all WTA players.
“The assistance we continue to receive from the WTA and its players has allowed us to quickly respond to disasters and aid thousands of people around the world when they need it most,” said USANA True Health Foundation President Elaine Pace. “We are so grateful for their suppport.”
“The USANA True Health Foundation serves up a winning partnership for the WTA enabling us to contribute to a beneficial cause,” said Stacey Allaster, Chairman and
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Herbalife Q2 Earnings – $1.3 Billion Revenue + 7%
by Ted Nuyten • • 0 Comments
Herbalife Ltd. Announces Second Quarter 2014 Results and Raises 2014 Earnings Guidance
Second quarter worldwide volume growth of 5 percent compared to the prior year period.
Adjusted1 EPS of $1.55 increased 10 percent compared to the prior year. Reported EPS of $1.31 primarily reflects the impact of the non-cash costs associated with the convert and other items.
Raising FY’14 adjusted diluted EPS guidance to a range of $6.17 to $6.32.
Repurchased $581 million or 9.8 million shares during the quarter.
Herbalife Ltd. (NYSE: HLF) today reported second quarter net sales of $1.3 billion, reflecting an increase of 7 percent compared to the same time period in 2013 on volume point growth of 5 percent. Adjusted1 net income for the quarter of $141.4 million, or $1.55 per diluted share, compares to 2013 second quarter adjusted net income of $150.7 million, or $1.41 per diluted share. On a reported basis, second quarter 2014 net income of $119.5 million, or $1.31 per diluted share compares to $143.2 million, or $1.34 per diluted share for the same period in 2013.
“Herbalife has once again delivered strong results in sales and profitability while demonstrating our continued ability to enhance our earnings per share,” said Michael Johnson, Herbalife’s chairman and CEO. “Our
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Cookie Lee Founder Sells Company
by Tina Williams • • 0 Comments
Cookie Lee, who turned her jewelry-making hobby into a nationwide empire of home-party consultants selling flashy trinkets and female empowerment, has sold her privately owned company.
The deal, made public, caps Lee’s nearly 23-year reign as one of the most successful home-grown success stories in Orange County. Buying the firm is Debbie Millar, who with her husband, Ron, is founding partner of HÔM, a luxury residential real estate group in Newport Beach. The brokerage reported $1.4 billion in sales in 2013.
“As I got older, I thought ‘What will happen? How can I continue a legacy, very much like how Mary Kay did?’” said Lee, 57, the effusive founder and now former president and chief designer of the Tustin-based business, in an interview with the Register.
“I thought how awesome it would be to have the opportunity to pass the baton,” Lee added. “Like a Mary Kay or a Kleenex, you can’t run it forever.”
Neither party disclosed the terms of the deal, which has been in the works for several months. What’s clear is that Millar will be leading and further modernizing the firm, which went through a rebranding last summer. Lee will not hold an official company role but will help if
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Healthy Home Company Buys OneBode
by Tina Williams • • 0 Comments
American Green (OTC: ERBB) announced today that it has sold all of the assets of its wholly owned subsidiaries OneBode Holdings LLC and OneBode Ventures LLC for $3,500,000 to the Healthy Home Company and OneBode founders Sean and Tylene Loomer. OneBode was acquired by American Green in June of 2013.
The sales price reflects the value created in OneBode over the past year and locks in a solid rate of return for American Green shareholders. Simultaneously it will free both time and operating capital for American Green to focus on its other divisions as it expands and utilizes the offices formerly occupied by OneBode.
“Healthy Home is a rapidly growing business with a unique sales model that doesn’t require physical locations or cyber marketing. Rewarding people for telling others about their products is the oldest and most powerful form of advertising.
This model is perfectly suited to get the OneBode products to the people that need them,” comments Stephen Shearin, American Green President. “This is absolutely the best outcome for all parties involved and while we’ll miss the OneBode team and its enthusiasm, this will enable them to flourish in an organization perfectly suited to their endeavors.”
“Last year, when we were
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Visalus’ Peter Bunting Talks About Mentorship
by Tina Williams • • 0 Comments
In 2005 Vi 2-Star Ambassador Peter Bunting was at the wrong place at the right time.
Wrong place because bankruptcy was looming over his shoulder, and right time because Vi was taking its first steps as a company.
“I was coaching soccer in San Diego,” Peter says. “I would take any job so I could make some money and still have time to train and play.”
But reality set in. “I had a lot of credit card debt and was three months away from filing for bankruptcy,” he says. Peter needed to act fast to get back on his feet, and Vi was an opportunity he couldn’t pass up.
“I had never seen anything like Vi. I was an elite-level athlete and knew what it took to be successful,” he says.
But achieving his goals required strategy, discipline and sacrifices. “I wouldn’t be successful Challenging others without my soccer experience. It was training for Vi.”
It Started with Mentorship
“I tried going back into the corporate world, but I knew that I would reach a ceiling and somebody else was going to benefit more than me,” he says. “And I didn’t want that.”
Peter’s good friend mentioned The Challenge and put him in touch with Vi Co-Founder and
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Thirty-One Gifts Host 15,000 Attendees At Their Convention
by Tina Williams • • 0 Comments
Unicorns, confetti — and three-quarters of a billion dollars in sales in the past year.
Columbus-based direct-sales powerhouse Thirty-One Gifts brought 15,000 members of its independent sales force together yesterday at Nationwide Arena with the fervor of a rock concert to celebrate a banner year and introduce products.
It served as the opening session of the company’s national conference that continues through Sunday.
Cindy Monroe, the company’s founder, president and CEO, fed the frenzy, strolling onto the stage and declaring “We’re all really passionate — and we love to hug,” drawing a roar.
Clearly, the sales force is likewise enthusiastic about its products: personalized bags and home decor, mostly sold through in-home parties. Thirty-One Gifts sales consultants held 1 million parties, served 8 million customers and reported $740 million in sales, senior staff member Anthony McIntosh told the crowd.
While the top sales consultant averaged $11,664 per month and the company’s top sales team sold $2.4 million of merchandise, the typical house party sells $600 worth of merchandise, and the average item sells for $25, “which means we sell a lot of bags,” spokeswoman Sara West said.
The numbers made Thirty-One Gifts the 17th-largest direct-sales company in the world, according to Direct Sales magazine. Sales during the past four