When Lucas Hoffmann first heard of Vi in North America, he felt like the Vi system would make all the difference in his life. As soon as Vi pre-launched in Germany, Lucas was excited and determined to take part in Challenging the World.
With the money he got for Christmas and some of his savings, Lucas went to the Influencer Summit where he met Vi Co-Founder and Global Ambassador Nick Sarnicola. Nick was so charismatic and convincing that Lucas spent all of his savings for an Executive Promoter System, and accepted The Challenge.
Inspired by Nick Sarnicola and IFBB Pro Bodybuilding Champion and Regional Director Daniel Hill, Lucas—at only 18 years old—quickly became Germany’s youngest Regional Director. He earned his BMW… and he didn’t even have his driver’s license yet!
Lucas has always been very active and interested in helping people lead healthy lifestyles, but he knew that many health and fitness programs were too complicated and time-consuming.
However, he felt that The Challenge was something everyone could do, and tried it out for himself. He took on his first Challenge with the goal to become fit and more active. He soon built 10 lbs. of lean muscle, which made it even easier to
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Younique Announces Chief Scientific Officer, Mukhtar Siddiqui
by Tina Williams • • 0 Comments
Younique Products, a cosmetics direct-sales company dedicated to motivating and empowering women, announced the addition of their Chief Scientific Officer, Mukhtar Siddiqui. Mukhtar will lead all the Research & Development efforts at Younique and manage their internal Laboratory, overseeing all the formulations, testing, processing, manufacturing, and quality.
Mukhtar is an academic, scientist, chemist, and formulator with a total of 32 years of hands-on experience in the Health and Beauty industry. He has researched, developed, formulated, and launched hundreds of products globally, working with brands such as Almay, Playtex, Max Factor, Jhirmack, Johnson & Johnson, AirWick, LaCoupe, and Shaklee.
Mukhtar is a well-known and respected member of the international Health & Beauty community, and is a member of the Society of Cosmetic Chemists and of the American Institute of Chemical Engineers. He also holds a Master of Science in Organic Chemistry from University of Sind.
He currently has six US patents in the cosmetics, skin care, and hair care categories. His expertise in formulating with the finest ingredients and most cutting-edge technologies led him to bring to the market some of the most successful, environmental-friendly, and high-performance products worldwide. About his role at Younique Products, Mukhtar says, “Uniting science and nature will be our
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WorldVentures: The Right Place, Right Time for Direct Selling
by Nicole Dunkley • • 0 Comments
Between now and 2019, the U.S. economy and markets will face the perfect storm.
Fear not – renowned financial analyst Harry S. Dent has faith in WorldVentures, stating that the significance of recognizing a debt bubble that is about to burst will actually promote direct selling.
“Peer-to-peer marketing is the fastest-growing model and people are selling more to people who like the same product. Travel is one of the very best markets in the next two decades and will continue to grow. This is the best time to start a business, as entrepreneurial ventures increase during economic downturns,” Dent said.
Dent explained during a WorldVentures BootCamp event that the right time and place to begin direct selling is now.
Currently, there are three cycles for our economy and markets. Dent explains that we are clearly pointing towards the next great crash, but following right behind will be the next concerted boom.
While it may seem impossible to forecast long-term economic cycles, Dent has established three key “Macro Cycles” that, when are all positive, are a near-guaranteed boom. These three “Macro Cycles” include the spending wave, the geopolitical cycle and the innovation cycle.
The last time the three long-term cycles were all bullish together was between 1988
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Distributors Sue Momentis For Breach Of Contract
by Tina Williams • • 0 Comments
Day in and day out, Internet users sign various forms of agreements for a variety of reasons, from joining a dating site, to participating in an online auction, to uploading media to a storage locker. These agreements, sometimes known as browse-wrap or click-wrap agreements, are necessary to memorialize and expedite the use of a website pursuant to well-defined rules. More often than not, these agreements substitute for more “traditional” contracts, and they are thus construed as such when contested in court.
A fundamental question intrinsic to contracts is whether an enforceable agreement exists at all. A dispute over the enforceability of an online agreement, and the arbitration provision therein, arose recently in state court in Texas. See Momentis U.S. Corp. v. Weisfeld, No. 05-13-01250-CV (Tex. App. July 23, 2014).Momentis involved a dispute between a marketing company and two of its “independent representatives.”
To sell its products, Momentis U.S. Corp. (Momentis) contracted with third-party independent contractors called independent representatives (IRs). Bishop and Weisfeld (collectively, Plaintiffs) signed up to be IRs. In order to be accepted as such, prospective IRs must complete and sign Momentis’ IR agreement (the Agreement), Policies & Procedures, and submit an application fee. Once the prospective IR pays the application fee, Momentis
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Mary Kay And Marketing Through Project Runway
by Tina Williams • • 0 Comments
Adweek talks to Mary Kay’s director of U.S. consumer marketing Kim Sater about the brand’s deep relationship with Lifetime’s long-running fashion design competition show Project Runway—why it’s different, and why it works.
Why do a major TV integration with Project Runway?
The Mary Kay Color Design Studio, where the models go for makeup before walking the runway, is a perfect way to showcase the full Mary Kay line. … The makeup looks [that are] used on the models play a big role in completing the overall look of the design, so the designers can get very passionate about it, and the audience at home is interested in how to get the looks or how to interpret the looks for everyday wear.
That makes the partnership go way beyond just being an official sponsor of the show. We are part of the show every week and part of the designer’s vision.
One of your top artists is appearing on the show.
Luis Casco is one of Mary Kay’s global makeup artists, and we were thrilled to have him integrated into the show. In this role, Luis is the on-air representative of the brand. Luis was on set in the Mary Kay Color Design Studio consulting with the show’s designers on their visions for their models and working
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Ambit Energy Responds To Negative Press
by Tina Williams • • 0 Comments
In a press release sent out this week, Ambit Energy speaks on how they have handled negative press and how they are overcoming future challenges.
Numerous reports of complaints have been received by BBB against Ambit Energy; however these complaints have been handled, resolved and dealt with at no time.
Ambit Energy is a United States Multi-Level Marketing Company which provides electricity and natural gas services among households. The company was founded in 2006 and its headquarters is located in Dallas, Texas.
Ambit Energy Holdings LLC have been accredited by the Better Business Bureau since its founding in 2006 and have enjoyed continuous accreditation ever since. The company committed in abiding with BBB’s high quality accreditation standards and promises to continue to support them by providing excellent customer service to their consumers and making sure that all consumer complaints are resolved the soonest possible time.
Ambit Energy makes sure that everyone connected with their company follows the standards set by BBB. This is one of their top priorities since these are the core pillars of excellent consumer handling and a prosperous business. Ambit Energy wants to make sure that they have proper communication lines open to all consumers especially those who have complaints in the past. Ambit
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AdvoCare Sponsors Training Facility For Major Football Team
by Tina Williams • • 0 Comments
Plano-based AdvoCare International, a health and wellness company, recently announced it has secured the naming rights of a new professional sports practice facility located at The Greenbrier, an award-winning resort in White Sulphur Springs, W. Va. Officially named the AdvoCare Sports Performance Center, the facility is the new training camp home for the New Orleans professional football team.
“AdvoCare is very proud to give its name to this new training facility that New Orleans football players, coaches and fans will call home for the next few weeks,” said Richard Wright, CEO of AdvoCare. “We are excited for the exposure AdvoCare will receive as a result of the crowds the facility will attract in the next month, as well as down the road.”
The practice facility includes three practice fields – two natural turf and one synthetic grass – along with a 55,000-square-foot multi-purpose building equipped with meeting, weight and locker rooms, training and physical therapy accommodations, as well as kitchen and dining facilities.
AdvoCare, a nationally recognized brand for more than 20 years, offers general nutrition, weight loss, energy and sports performance products of the highest quality. To further establish AdvoCare as a household name, the company has developed local, regional and national sports-focused
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Vemma Partners With Acclaimed Peak Performance Coach Rex Crain
by Tina Williams • • 0 Comments
Vemma announced that they will be continuing their strong commitment to the training and personal development of their Affiliates with a new, live online training program featuring acclaimed speaker, writer, and peak performance coach, Rex Crain. They shared the news on their blog this week:
Rex has served as a peak performance coach, speaker and consultant to Fortune 500 companies, professional athletes, Olympians, entertainment executives and celebrities, in addition to people from all walks of life.
Beginning August 14, join Rex Crain every Thursday at 5 p.m. PDT on Vemma.com for the new U Power training call! Experience personal development training sessions designed to help you transform into the person and business leader you want to be.
You’ll get inspired, get the tips you need to succeed and discover new, results-oriented activities and business strategies to take you to the next level so you can achieve your full potential. Rex Crain made his Vemma debut at the Miami Verve Leadership Academy and his passionate 50-minute keynote power talk rocked the thousands in attendance, as well as those watching the stream at home.
The weekly 10-15 minute training will be streamed live and is completely free for all Vemma Affiliates. Special guests will appear on
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USANA Donates $1.5 Million RMB To China Earthquake Relief Efforts
by Nicole Dunkley • • 0 Comments
Disaster can strike anywhere, anytime and the effects are felt around the world. That’s when organizations like the USANA True Health Foundation step in. Because of the way the foundation is set up, it’s in a position to help with unforeseen catastrophes in an urgent and timely manner. The non-profit organization donated $1.5 million RMB to aid in relief efforts surrounding the massive 6.5 magnitude earthquake that struck Yunnan province, southwestern China province on August 2.
Contributions will go to the China Foundation for Poverty Alleviation (CFPA), a non-profit organization, engaged in managing domestic and overseas-donated funds and materials.
“It’s devastating when a natural disaster hits your home, and we will be there when people are suffering,” said President of the USANA True Health Foundation, Elaine Pace.
“We thank all the members of our USANA family who have made it possible for the True Health Foundation to assist in life-saving events such as this.”
The $1.5 million RMB donation includes cash and premium products provided by USANA Health Sciences. The money will be transferred to CFPA, supplies such as food, water, tents and other urgent needs will be delivered to the Yunnan Civil Affairs Bureau and 200-thousand boxes ofUSANA® Probiotics will be delivered
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Blyth, Inc Changes Around Board Of Directors
by Tina Williams • • 0 Comments
Blyth, Inc. (BTH), a direct to consumer company and leading designer and marketer of candles and accessories for the home, as well as health & wellness products sold through the direct selling and direct marketing channels, today announced the retirement of Neal I. Goldman from its Board of Directors. The company also announced the election of Jim Williams, President, Chief Executive Officer and Managing Partner of Karlen Williams Graybill Advertising, Inc. to its board. The election is effective immediately.
Mr. Goldman, age 69, who is a member of the Compensation and the Nominating and Corporate Governance Committees, has been a director since 1991. He is the President of Goldman Capital Management, Inc., an investment advisory firm.
Robert B. Goergen, Jr., Blyth’s Chief Executive Officer, commented “Neal has been an outstanding director for over two decades and his knowledge of the financial markets has been instrumental in shaping our thinking. I would like to thank Neal for his dedicated service over the years.”
“We are delighted to welcome Jim to the board,” Mr. Goergen continued. “Jim brings leadership, strategy and a strong knowledge of marketing, social media and global consumer insight. I look forward to the new perspective that Jim brings to the Company.”
Mr.