Tag Archive for Global Expansion

The Leadership Reset at Anovité: Why Veteran Network Marketers Are Choosing Stability Over Flash

Interview with Jessica Ellerman, Director of Sales and Marketing, Anovité
For years, the network marketing industry has experienced cycles of rapid launches, explosive early growth, and just as quickly, instability. But a growing number of experienced leaders are now looking for something different: operational strength, long-term product credibility, and infrastructure that supports sustainable global expansion.
At Anovite, that shift appears to be gaining momentum.
Jessica Ellerman, a veteran field leader with decades of experience building teams and scaling organizations, recently stepped into the role of Director of Sales and Marketing for the company. Her focus is clear: build a leadership culture rooted in stability, duplication, and long-term growth.

“We’re seeing something interesting happen across the industry,”

Ellerman explains.

“Veteran builders are no longer chasing hype. They’re looking for companies that have actually spent the time building the right foundation.”

According to Ellerman, Anovite’s trajectory is the result of eight years of deliberate infrastructure building, including manufacturing partnerships, operational systems, product research, and compliance alignment.

“Growth is exciting,”

she says.

“But sustainable growth only happens when the foundation is strong enough to support it.”

That foundation includes a vertically aligned manufacturing relationship with Immune Tree, Anovité’s NSP GMP certification, and a product line built around biologically active bovine

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Amezcua Marks 20 Years With Global Rollout of GX-1 Bio-Reset System

Kuala Lumpur hosts first launch as wellness technology brand expands into Middle East, Central Asia, and Sub-Saharan Africa. 
Kuala Lumpur — International wellness technology brand Amezcua is marking its 20-year milestone with the global rollout of the GX-1 Bio-Reset System, a non-powered grounding mat designed to be used as part of everyday wellness routines.
The Kuala Lumpur launch signals the first phase of Amezcua’s 2026 expansion across the Middle East, Central Asia and Sub-Saharan Africa, regions experiencing accelerated growth in consumer-led, lifestyle-oriented wellbeing adoption.
Malaysia’s wellness economy has been valued at approximately USD$31.8 billion, reflecting sustained consumer interest in lifestyle-driven wellbeing solutions according to the Global Wellness Institute, 2024.
Designed for daily use at home or at work, the GX-1 requires no electricity, charging, batteries, or powered connection. As a non-powered mat, it does not generate electrical current or emit signals. The system includes a conductive connection wire linking the primary mat to a secondary floor contact pad. The portable mat is intended to complement rest, recovery and overall wellbeing routines as part of broader lifestyle practices.

Amezcua is a wellness technology brand under QNET, a wellness and lifestyle focused direct selling company. This latest launch reflects the organisation’s continued focus on accessible, nature-inspired wellness

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Decenas de Miles de Personas Asisten al Evento en Línea Greenway Global Pro

En enero de 2026, Greenway Global hizo historia con un gran evento online a nivel mundial, transmitido en vivo a través de plataformas de internet y YouTube, en múltiples idiomas.
Decenas de miles de personas de todo el mundo se conectaron a este evento excepcional, que mostró de manera contundente la visión, el crecimiento y el impacto internacional de Greenway Global.
Esta transmisión de alto nivel, producida con una calidad técnica sobresaliente, se llevó a cabo con la participación de los principales ejecutivos de la compañía: el Presidente y Fundador Leonid Morgunov, la Vicepresidenta y Cofundadora Inna Zabrodina, el Vicepresidente y Cofundador Dany Laroque, y la CEO Svetlana Semenova.
También participaron numerosos ponentes, entre ellos miembros del Consejo Presidencial, destacados líderes internacionales y socios que alcanzaron los mejores resultados en 2025.
El evento no solo impresionó por su contenido, sino también por su elegancia y nivel de producción. La transmisión momentos artísticos especialmente elegantes, como una orquesta de música clásica con violines, creando una atmósfera verdaderamente inspiradora y memorable para esta celebración global.
Impresionantes Logros de Greenway Global
En el centro del evento estuvo una presentación completa y transparente de los logros de Greenway Global en 2025. La compañía confirmó su posición como líder global,

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Tens of Thousands Attend Greenway Global Pro Online Event

In January 2026, Greenway Global made history with a major worldwide online event, broadcast live via internet platforms and YouTube, in many languages.
Tens of thousands of people from all over the world tuned in to this exceptional event, which powerfully showcased Greenway Global’s vision, growth, and international impact.
This high-level studio broadcast, produced with outstanding technical quality, took place in the presence of the company’s top executives: President and Founder Leonid Morgunov, Vice President and Co-Founder Inna Zabrodina, Vice President and Co-Founder Dany Laroque, and CEO Svetlana Semenova.
They were joined by numerous speakers, including members of the Presidential Council, top international leaders, and partners who achieved the strongest results in 2025.
The event impressed not only through its content, but also through its elegance and production value. The broadcast was enhanced by refined artistic interludes, including a classical music orchestra with violins, creating a truly inspiring and memorable atmosphere for this global celebration.
Impressive Achievements for Greenway Global
At the heart of the event was a comprehensive and transparent presentation of Greenway Global’s 2025 achievements. The company confirmed its position as a global leader, now operating in more than 60 countries with fully operational offices worldwide.
Five new markets has been opened:

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Coway Announces Financial Results for Q4 and FY2025

Seoul, South Korea – Coway Co., Ltd., the “Best Life Solution Company,” has today announced its financial results for the fourth quarter and fiscal year 2025.

“In the face of persistent global economic uncertainties, Coway was able to realize both top-line growth and profitability in 2025 by focusing on our fundamentals, strengthening our R&D capabilities and diversifying our product portfolio,”

stated Jangwon Seo, CEO of Coway.

“Going forward, we will continue to maintain this stable momentum through product innovation across both our domestic and global markets.”

Coway’s reported earnings are as follows:

Fourth-quarter revenue: KRW 1,275.4 billion (+13.3% YoY)
Fourth-quarter operating profit: KRW 181.6 billion (-1.0% YoY)
Annual revenue: KRW 4,963.6 billion (+15.2% YoY)
Annual operating profit: KRW 878.7 billion (+10.5% YoY)

*The reported figures are taken from the consolidated K-IFRS (International Financial Reporting Standards) statement.
The company’s strong results across both domestic and global markets in 2025 were driven in no small part by the visionary mid- to long-term strategy previously introduced by Junhyuk Bang, Chairman of Netmarble and Coway, which includes launching innovative products, expanding into new business areas and strengthening the company’s global footprint.
Coway’s domestic business reported an annual revenue of KRW 2,865.6 billion in 2025, marking an 11.0% year-over-year increase. This performance was bolstered, in

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Zinzino Announces Merger of It Works! For Increased Distribution Power in North America and Europe

Zinzino announces merger of It Works! into the Zinzino family of businesses for increased distribution power in North America and Europe
Zinzino (publ) (ZZ-B.ST) has today entered into an agreement, and simultaneously closed, to combine with the US-based direct sales company It Works! In an all-share transaction. Through the merger, Zinzino acquired the operational assets of It Works!’ US business, including inventory, distributor agreements, customer agreements, and IP rights, as well as 100% of the shares in It Works! Marketing International UC, an Irish unlimited company, and its wholly owned subsidiaries.
The fixed purchase price amounts to USD 30 million (the “Purchase Price”) which has been paid by Zinzino through a directed set-off issue of 1,843,840 B-shares in Zinzino (the “Directed Issue”). The Directed Issue has been resolved upon by the board of directors of Zinzino, based on the authorization of the Annual General Meeting. The subscription price in the Directed Issue amounts to SEK 145.62 per B-share, which corresponds to the volume weighted average price of Zinzino’s B-share two business days prior to the signing and closing of the transaction. In addition, an additional purchase price estimated to USD 4 million could be paid to It Works! during a five-year span

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Partner.Co Expands Asia Strategy With New Leadership

As Partner.Co’s momentum across Asia rises, so does their commitment to sharpen strategy, deepen leadership focus and invest in long-term growth across one of our most dynamic regions.
They are excited to announce some changes to the Asia leadership team that reinforce their commitment to the region and sharpen its regional growth strategy.
New Leadership in Greater China:
 
DAVID MCMANUS
Partner.Co is thrilled to welcome David McManus to the Partner.Co leadership team as Area President of Greater China!

David brings more than 30 years of direct selling leadership experience — working for some of the industry’s largest companies — and a proven record of building and scaling international markets.
He has served on the Board of the Direct Selling Association of Australia and chaired various sub-committees. 
David used his business skills to establish and manage dozens of international markets, including China, where he has run a manufacturing plant and secured the required licenses for direct-selling operations.
This experience makes him uniquely positioned to support Brand Partners across Greater China while advancing Partner.Co’s mission and market strategy.

“David is a seasoned leader with deep operational expertise across Greater China and a people-first mindset. His strategic vision, combined with his passion for empowering entrepreneurs, makes him the ideal

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Partner.Co Expands Asia Strategy With New Leadership

As Partner.Co’s momentum across Asia rises, so does their commitment to sharpen strategy, deepen leadership focus and invest in long-term growth across one of our most dynamic regions.
They are excited to announce some changes to the Asia leadership team that reinforce their commitment to the region and sharpen its regional growth strategy.
New Leadership in Greater China:
 
DAVID MCMANUS
Partner.Co is thrilled to welcome David McManus to the Partner.Co leadership team as Area President of Greater China!

David brings more than 30 years of direct selling leadership experience — working for some of the industry’s largest companies — and a proven record of building and scaling international markets.
He has served on the Board of the Direct Selling Association of Australia and chaired various sub-committees. 
David used his business skills to establish and manage dozens of international markets, including China, where he has run a manufacturing plant and secured the required licenses for direct-selling operations.
This experience makes him uniquely positioned to support Brand Partners across Greater China while advancing Partner.Co’s mission and market strategy.

“David is a seasoned leader with deep operational expertise across Greater China and a people-first mindset. His strategic vision, combined with his passion for empowering entrepreneurs, makes him the ideal

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Greenway Global Brings Together Its Elite Asian Leaders at its Leaderscamp in Bangkok

In early December, the vibrant city of Bangkok, Thailand, hosted a major international event organized by Greenway Global, bringing together qualified Greenway Global leaders from across Asia.
Held in a luxury hotel, the event welcomed leaders from Taiwan, Malaysia, Singapore, Thailand, and Vietnam for several days dedicated to vision, innovation, and inspiration.
Leaders united by one shared vision: building the future of Greenway Global in Asia.
The event took place in the presence of key figures of the company:

Svetlana Semenova, Chief Executive Officer (CEO),
Andrey Pozhdenkov, Member of the Strategic Council,
Dany Laroque, Vice President and Co-founder,
Leonid Morgunov, President and Founder of Greenway Global.

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Innovative and Responsible Product Launches
One of the highlights of the event was the official launch of two major new products, perfectly reflecting Greenway Global’s commitment to quality, innovation, and environmental responsibility.
First, AM-PM, a brand-new nutritional product, was unveiled. Presented as an innovative and highly effective nutritional solution, AM-PM generated tremendous enthusiasm among the attending leaders, who were impressed by its holistic approach to well-being.
Greenway Global also made a strong impression with the launch of an alcohol-free perfume, a true innovation in the world of perfumery. This product embodies the company’s desire to offer high-quality, eco-friendly alternatives

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Partner.Co Caps Successful 2025 With Official Year in Review

91 Awards, 9 Incentive Trips, PXP World Tour in 4 Countries, Multiple New Product Launches — and Over 50 New Videos and Online Tools.
After a record-setting year in many areas across the company in 2024, Partner.Co is proud to release its official Year in Review, a testament to building on the momentum from 2024 and delivering another record-breaking year in 2025.
This year, Partner.Co saw record-breaking growth in Brand Partner enrollments, profit, orders, new customers and bestseller purchases. Each of these key areas was bolstered by a wide range of other accomplishments.
Awards
No stranger to recognition on the global stage, the company was awarded 91 awards in 2025 across 11 competitions, including the Stevie® International Business Awards, MarCom Awards, the Globee® Awards for Business, the Viddy Awards and more. 
Both Founders, Darren Zobrist and John Wadsworth, received multiple recognitions, including Strategic Leaders of the Year (Globee® Awards for Business) and Achievement in Management (Stevie American Business Awards®). 
Partner.Co’s products shined, too, earning nods for their newest products in the Co.Lab™ line, including AbVantage, Sugar Stop, Max2O as well as the Co.Lab brand itself.
Finally, among the many other awards, PXP | The Partner.Co Experience won multiple awards, including for the event, the marketing and ticket sales

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