Customers stop buying from businesses for all manner of reasons – the rate that they leave is called customer churn. The worst-affected sectors are those where switching is more common and even encouraged, such as energy and insurance. Entrepreneurs know that it’s easier to keep customers than attract new ones, so it’s worth investing some
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How can small businesses truly reach Generation Z?
by Doone Roisin • • 0 Comments
Just when businesses are beginning to get their heads around what is cool and necessary to reach a target audience, the goal posts move. Move aside Millennials, it’s Generation Z’s turn. Contrary to popular belief, Generation Z (numbers of which will reach 2.6 billion by 2020) aren’t kids. While the youngest of them are 14,
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How to get your pricing right as a modern small business
by John Coulston • • 0 Comments
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Top tips for improving your customer service
by David Haxton • • 0 Comments
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How to run a small shop successfully: Three shop owners give their thoughts
by Ben Lobel • • 0 Comments
In today’s business landscape, running a brick and mortar shop is a serious challenge. Faced with competition from online, a lower footfall on the high street, and an uncertain economic and political climate, retailers have to be more innovative and focused if they want to run a shop successfully. But if you run a lean
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Third party platforms: is it worth selling through the likes of eBay and Amazon?
by vanessakhan • • 0 Comments
From inexpensive eBay to high end HEWI London, third party platforms are used by many public and private sellers to boost their revenues and sales volumes. But why sell through a third party when you can sell products on your own branded website? Despite, the benefits selling through a third party brings there is still
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High Street Manifesto 2018: A rallying cry for small retailers
by Ben Lobel • • 0 Comments
It shouldn’t be news to anyone that the high street has been under threat for years now. E-commerce, high business rates and economic uncertainty are just a few of the factors that have been causing shopkeepers sleepless nights. But with a concerted effort, those shopkeepers, the public and private sector and influential industry champions can
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British tourism boost: Three tips to attract the international shopper
by Anna Jordan • • 0 Comments
All the signs are pointing towards a bumper year for British tourism. According to Visit Britain, overseas visits to the UK are set to pass 40 million for the first time this year, while foreign spending is expected to reach a record £27 billion in 2018. The dip in the value of the pound has
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Read our guide on how to deliver the best customer care
by Ben Lobel • • 0 Comments
In today’s world customer experience is under the microscope having become the unique selling point between competing businesses, defining the line between companies that are struggling and those thriving. And, who better to transform the customer experience than your front line service team. Great customer service is no longer a costly add-on service but instead
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How to maximise sales through the art of listening
by Ben Lobel • • 0 Comments
The art of active listening is not a new idea, but is an invaluable skill which is too often overlooked by many sales professionals. You may think you naturally know how to listen, but few do, as it takes concerted effort to master this skill. It is all too easy to talk at someone, with
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