Has all the hype about the so-called ‘gig economy’ got you down? Indeed, what does this oft-repeated term really mean, or, more importantly, what does it mean for you? With workers’ rights being eroded in the ever-changing employment landscape, could becoming a direct selling entrepreneur be the best way to beat the gig economy? The
The post How to beat the gig economy and become a direct selling entrepreneur appeared first on Small Business.
Tag Archive for Finding and selling to customers
Hot Business News Today
The importance of defining your unique selling point
by Owen Gough • • 0 Comments
The first lesson of business is on the importance of a unique selling point. Without this, success is tough. Unfortunately, it’s so often overlooked. If you’re entering a crowded market, it can be terribly difficult to find one aspect of your brand that isn’t replicated among the competition. Fortunately, as part of the ‘Essential Business
The post The importance of defining your unique selling point appeared first on Small Business.
Hot Business News Today
How your small business can succeed in the subscription economy
by Ben Lobel • • 0 Comments
From HelloFresh to Glossybox, monthly subscriptions have not only taken the nation by storm, but they’ve inspired Britain’s entrepreneurs to rethink the traditional business model. Businesses no longer have to look to their company website or a retail environment as the key platforms to interact with their customers. Indeed, the rise of the likes of
The post How your small business can succeed in the subscription economy appeared first on Small Business.
Hot Business News Today
The role that body language and tone plays in sales
by Ben Lobel • • 0 Comments
Our body language often says more than the words coming out of our mouths. This is especially true when it comes to sales. When you are trying to sell a product or service to a potential buyer that customer self-consciously listens to your body language more than you might think. Therefore, it is important that
The post The role that body language and tone plays in sales appeared first on Small Business.
Hot Business News Today
Why one in three customers do not buy your complete range
by Ben Lobel • • 0 Comments
One in three customers do not buy your complete range of products and services simply because they do not know you offer them! Are you and your business unknowingly part of this statistic? A thought-provoking question, isn’t it? Some say the problem is even worse, that it’s closer to two out of three. Of course
The post Why one in three customers do not buy your complete range appeared first on Small Business.
Hot Business News Today
Seven tips to help your small business outsmart the competition
by Ben Lobel • • 0 Comments
An aggressive low pricing system is not the answer to your quest for rounding up more sales and having an advantage over the competition. Most of your competitors are likely to be already bigger than you. So merely reducing your price and running on quick turnovers, doesn’t automatically guarantee you victory over them. As a small
The post Seven tips to help your small business outsmart the competition appeared first on Small Business.
Hot Business News Today
Male, married and millennial: research profiles a loyal customer
by Owen Gough • • 0 Comments
Being male, married and a millennial are the key traits of the most engaged, loyal customer, according to global research conducted into the relationships of more than 18,000 consumers with their bank, mobile phone provider and retailer. The study, conducted by customer engagement specialist Affinion in partnership with Oxford Brookes University, set out to understand
The post Male, married and millennial: research profiles a loyal customer appeared first on Small Business.
Hot Business News Today
Is bad customer experience stalling high-street revival?
by Owen Gough • • 0 Comments
Amid Brexit-price hikes and a disappointing Black Friday, the beleaguered high-street suffered more bad news today in the form of a damning report on the state of customer experience. The in-depth research of 2,827 UK adults was commissioned by Market Force Information finds that in the last year alone, seven in ten UK shoppers have had
The post Is bad customer experience stalling high-street revival? appeared first on Small Business.
Hot Business News Today
How to bring in the clients you really want to work with
by Ben Lobel • • 0 Comments
When we start a business, we will take any clients we can get our hands on. Sometimes they don’t even fit our product/service brief – we just want the income. And that’s understandable. The problem is that working like this over a long period of time sets us up with the wrong mindset. It means
The post How to bring in the clients you really want to work with appeared first on Small Business.
Hot Business News Today
Five ways small businesses can improve their websites before Christmas
by Ben Lobel • • 0 Comments
Christmas is around four weeks away. As a small e-commerce businesses, you might well be about to enter your busiest period of the year, but is your website ready for the increase in traffic and sales? Here are five top tips for ensuring your website is at the top of the Christmas wish list for consumers.
The post Five ways small businesses can improve their websites before Christmas appeared first on Small Business.