Tag Archive for Email Marketing

Email marketing reaching record highs in click-through rates

Email marketing software provider Sign-Up.to releases its 2017 email Marketing Benchmark Report. The report provides a detailed analysis of over 1.5 billion emails sent between 1st January and 31st December 2016. Classified into to 29 different industry sectors, the analysed campaigns were primarily sent by professional marketers working in UK SME businesses and public sector organisations,
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Five email marketing mistakes your start-up is making

Right now, you’re sitting in front of your computer. As you sip on your cup of coffee, you’re looking back on what was (2015), and now what’s in front of you (2016). One of the things on your mind is your recent (failed) email marketing campaign. You’re considering tossing it aside because your numbers didn’t
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