Tag Archive for Direct Selling

Maciah York Joins DreamTrips as Co-Founder and Chief Growth Officer: Leading the Next Era of Global Expansion 

As the DreamTrips brand celebrates its 20th anniversary by relaunching one of the world’s most beloved travel brands, the company is proud to announce Maciah York as Co-Founder and Chief Growth Officer. 
With over a decade of global leadership experience, Maciah brings an unmatched combination of passion, discipline, and international perspective to DreamTrips’ next phase of growth. His appointment reflects a renewed commitment to rhythm, systems, and people-driven expansion. 
A Global Leader in Rhythm and Growth 
Maciah’s leadership journey began at just 18 years old when he entered the direct sales determined to become a leader worth following. That early commitment to growth and consistency became the foundation of his success. 
Over the years, he has built thriving organizations across the United States, Europe, and Asia, spending several years living and leading in Japan and South Korea. There, he mastered not only the mechanics of global expansion but also the art of connecting across cultures. 

“Building in Asia taught me rhythm,”

Maciah says.

“Success isn’t about sporadic effort — it’s about consistency, unity, and creating a culture that moves in harmony. Whether in Seoul or Tokyo, I learned that people everywhere want the same things: purpose, growth, and belonging.” 

That rhythm now serves as the foundation

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Zinzino Preliminary Sales Report: 48% Increase in Q3

Zinzino group revenue increased 48% in Q3, compared with the previous year.
The revenue in September 2025 for Zinzino‘s sales markets increased by 53 % and amounted to SEK 273.5 (178.7) million. Faun Pharma’s external sales decreased and amounted to SEK 3.7 (5.8) million. Overall, the Group increased revenues by 50% to SEK 277.2 (184..5) million compared with the previous year.
Revenue in Zinzino‘s sales markets increased by 54 % in the third quarter of 2025 compared with the same period last year and amounted to SEK 777.3 (504.4) million. Total revenues in the Group increased by 48% in the third quarter and amounted to SEK 786.7 (532.8) million.
Accumulated revenue for January – September 2025 increased by 54% to SEK 2,304.9 (1,494.3) million.
Revenues were distributed as follows:

Regions, mSEK
25-Sep
24-Sep
Change
Q3 2025
Q3 2024
Change
YTD 2025
YTD 2024
Change

The Nordics
26.5
25.4
4%
79.6
72.5
10%
235.1
214.0
10%

Central Europe
93.8
48.7
93%
242.8
138.6
75%
657.9
394.4
67%

East Europe
29.4
28.3
4%
89.7
88.3
2%
276.2
279.9
-1%

South & West Europe
50.1
38.0
32%
137.2
104.2
32%
399.2
264.5
51%

The Baltics
8.9
7.2
24%
28.6
21.9
31%
85.3
69.4
23%

North America
41.3
20.3
103%
129.8
52.6
147%
382.1
134.0
185%

Asia-Pacific
21.6
9.6
125%
63.7
22.3
186%
212.7
47.5
348%

Africa
1.9
1.2
58%
5.8
4.0
46%
16.0
10.9
47%

Zinzino
273.5
178.7
53%
777.3
504.4
54%
2264.5
1414.6
60%

Faun Pharma
3.7
5.8
-36%
9.4
28.4
-67%
40.4
79.7
-49%

Zinzino Group
277.2
184.5
50%
786.7
532.8
48%
2304.9
1494.3
54%

Countries in regions:
– The Nordics: Denmark, Faroe Island, Finland, Iceland, Norway, Sweden
– Central Europe: Austria, Germany, Switzerland
– East Europe: Czech Republic, Slovakia, Hungary, Poland, Romania
– South & West Europe: Cyprus, France, Greece, Italy, Luxembourg, Malta, Netherlands, Slovenia, Spain, United Kingdom, Belgium, Ireland, Serbia, Turkey, Canary Islands
– The Baltics: Estonia, Latvia, Lithuania
– North America: Canada, USA, Mexico
– Asia-Pacific: Australia, New Zealand, Hong

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Moyn Islam on Human-Centric Leadership in Direct Selling’s AI Era 

Artificial intelligence has already moved from the sidelines into everyday business. With Goldman Sachs predicting that annual AI investment could soon pass $200 billion, it’s clear the technology is not a passing trend. For direct selling, the real question isn’t whether AI will matter, it’s how leaders can balance smart systems with the personal relationships that have always been the backbone of this industry. 
Moyn Islam, co-founder and CEO of BE (BE Club), believes the answer lies in what he calls “the human element.” Automation may make things faster, but he argues that strong companies, and successful distributors, are ultimately built on leadership that prioritises mentorship, empowerment, and accessibility. 

“Innovation is vital, but people drive lasting impact,”

Islam says.

“Direct selling is built on relationships, and leadership is about giving others the confidence to move forward.” 

Moyn Islam on Mentorship in a People-First Business 
AI creates excitement, but also anxiety. The World Economic Forum recently warned that millions of people will need reskilling as automation reshapes industries. That uncertainty can easily spill into direct selling, where confidence and personal connection are critical. For Islam, mentorship is the antidote. 

“No one builds a career in a straight line. There are always complications and effective guidance often

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Network Marketing Legend, Laurent Le Men, Finds His Home with MWR Life

After a storied career of dizzying highs and crushing lows, industry titan Laurent is embarking on what he calls his “last race.” He believes MWR Life is poised to redefine not just the travel industry, but the very meaning of success.
At 45, Laurent has seen it all. He’s a veteran of the network marketing world, with 18 years of experience under his belt. He’s built empires, mentored thousands, and earned a fortune. He’s also tasted the bitterness of bankruptcy, the sting of betrayal, and the ache of a life out of alignment.
His journey began with a staggering €92,000 of debt. With his back against the wall, he turned to network marketing, not as a hobby, but as a lifeline.

“I never told myself ‘I’ll try,’”

he recalls.

“From day one and throughout my entire career, my motto has always been: succeed or succeed.”

And succeed he did. At his first company, he soared to the rank of Triple Diamond, earning over $10,000 a month within a year. Then at his next company, he built a colossal team of 25,000 people and was earning over €30,000 a month in less than two years.
But the view from the top wasn’t what he expected.

“I

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IT WORKS!® Appoints Forrest Smith Chief Strategy Officer to Drive Next-Gen Innovation

IT WORKS!®, a global leader in lifestyle and wellness products, has appointed Forrest Smith as Chief Strategy Officer. A proven entrepreneur and innovator, Smith will lead growth initiatives, innovation roadmapping, and cross-functional integration as the company continues its transformation into an industry trailblazer.
Smith brings a strong track record of entrepreneurial success, having founded, scaled, and sold multiple companies to Fortune 500 enterprises. Most recently, he served as Executive Director of Global Operations at a publicly-traded network marketing company, where he spearheaded enterprise-wide modernization—advancing the adoption of AI, automation, and data analytics to streamline operations and enhance customer experiences.

“Forrest’s ability to pair founder-level creativity with enterprise execution makes him uniquely positioned to guide our strategic agenda,”

said Peter Griscom, IT WORKS! President and COO.

“His proven track record of building companies and driving innovation at scale will help position IT WORKS! for the future—empowering our field, our customers, and our community with world-class products and business opportunities.”

Smith’s appointment underscores IT WORKS!’s commitment to building a future-ready organization defined by agility, creativity, and scale.
About IT WORKS!
IT WORKS!® is a global leader in lifestyle and wellness products, dedicated to helping people live their best lives through innovative solutions that support health, beauty, and

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Vyvo Welcomes Taylor Worre to Ignite North America as VP of Market Expansion

Vyvo is proud to announce that Taylor Worre has been appointed as Vice President of Market Expansion North America, a pivotal role in the company’s strategy to open new markets. With a legacy of impact in global network marketing, Taylor brings unmatched energy and experience to accelerate field growth across the U.S. and Canada.
What drew him to accept Vyvo‘s proposal? There are numerous reasons, but what stood out for Taylor was, in his words, the

“massive potential we have with Artificial Intelligence.”

He also noted that the chance to introduce a next-generation business model, one designed to move beyond the limitations of traditional MLM with something entirely new, was a major factor in his decision.
As Vyvo prepares for the full release of its groundbreaking Vyvo AI Life CoPilot, Taylor recognized a rare opportunity: to help shape the future of personalized, privacy-first AI, while empowering thousands through a mission-first movement.

“Everyone’s asking what’s next in AI, and Vyvo has the answer,”

Taylor said.

“The Life CoPilot is unlike anything I’ve seen. It’s personal, private, and built for everyday impact. That’s why I’m here. We’re about to change lives across North America.”

Alessandro Senatore, CEO of Vyvo SocialFi, said:

“Looking at the huge potential we

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Sunrider® Wins DSA 2025 Excellence in Business Award for Innovative Compliance Training

Sunrider International is proud to announce it has been named 2025 Excellence in Business Award Winner by the Direct Selling Association (DSA) for its groundbreaking compliance training program: Chen Grandkids on Compliance.
The award recognizes companies that set a benchmark for excellence and integrity in direct selling, showcasing innovative, creative programs that uphold best practices, safeguard consumer trust, ensure compliance, and drive sustainable growth. Announced September 16, 2025, in Washington, D.C., the DSA Awards honored companies across the direct selling industry for their commitment to innovation, creativity, and ethical business practices.

“These winners represent the gold standard of direct selling,”

said Dave Grimaldi, President and CEO of DSA.

“Their work demonstrates how businesses can achieve growth while operating with transparency, innovation, and a deep respect for customers and independent sellers. These programs set a model for others in the channel.”

Compliance, Reimagined: Training That Connects, Captivates, and Clicks.
Traditionally, compliance training has been viewed as dry and daunting. Sunrider set out to change that. At their 2024 Grand Convention, the company launched Chen Grandkids on Compliance, a kid-led video series featuring the grandchildren of Sunrider founders Dr. Tei-Fu Chen and Dr. Oi-Lin Chen.
The series turns complex compliance topics—such as income claims, product claims, and ethical

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Brent Palmer Wins Partner.Co’s 2025 North America Vision Award

Partner.Co is proud to announce that industry veteran Brent Palmer has won the 2025 Americas Vision Award. One of Partner.Co’s most prestigious awards, this year’s Vision Award was presented live at PXP’25 Dallas.
What is the Vision Award?
The Vision Award honors a Brand Partner who lives the values of Partner.Co each day. 

“This leader inspires and uplifts others, builds strong teams and leads with heart and integrity,”

Founder and CEO Darren Zobrist explained to a packed audience at PXP’25 Dallas.

“Their influence extends beyond personal success. They strengthen our culture, foster collaboration and help shape the future of our company. This award is not just about performance; it’s about someone who leads with vision, consistency and a lasting commitment to building a company designed to endure.”

A Coach for Life
A former high school principal and championship-winning football coach, Palmer established himself in the industry right after high school, though it took a few years to really find his way, go full time and see the success that he now helps others achieve. 

“Brent has dedicated his life to helping people see what’s possible and rise to their potential. This person’s vision is very simple but powerful: Keep it simple, stay consistent, and never stop

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Top Field Leader Randi Schmitt Comes Back Home To Velovita®

After over a decade of building teams, transforming lives, and achieving remarkable success, Randi Schmitt has made her way back to the place she loved the most. 
Starting out as a young, struggling mom, like so many others, Randi joined the Direct Selling profession to add extra income to her household, where she found herself leading other women in similar situations, and before long, started achieving life-changing success.
According to Randi:

“It’s more than a paycheck. It’s the only vehicle I’ve ever found where you can directly impact someone’s life in a way that creates lasting change — for their health, their finances, and their future. This industry has my heart, and it always will. After much consideration of what’s going on in the industry and my own personal health challenges, I longed for not only products that had worked for me personally but a company that was built on a foundation of trust, stability, and vision. That’s what we have with Kosta Gara,”

said Randi Schmitt. 
Randi joins the global powerhouse Velovita®, furthering its mission to provide world-class skincare, wearable biohacking technology, cutting-edge nutritional supplements, and wellness solutions worldwide, while providing security and stability to its Members. 

“I’m thrilled to welcome Randi back

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Scale Globally, Advertise Locally with Amazon Ads

By Partner Content on Small Business UK – Advice and Ideas for UK Small Businesses and SMEs

In today’s interconnected world, scaling your business across borders has never been easier. With Amazon Ads, small and medium-sized businesses (SMBs) can now effortlessly reach customers around the globe, turning international expansion from a daunting challenge into an exciting opportunity for growth. In fact, advertisers who use the full suite of Sponsored Ads products across countries saw 88 per cent of their sales growth come from outside their home country.1

The Ease of Going Global with Amazon Ads

Imagine reaching customers across the globe with just a few clicks. Amazon Ads makes this a reality with its suite of localisation features. These tools are designed to help you connect with customers in their own languages, tap into local shopping trends, and fine-tune your campaigns based on regional insights. But that’s just the beginning. Amazon Ads has recently introduced two game-changing features that take multi-country advertising to the next level: Global Sponsored Products Campaign and the Multi-Country Expansion Tool.

Global Sponsored Products Campaign lets you launch Sponsored Products campaigns across multiple countries in just a few clicks – making international expansion feel less like a complex puzzle and

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