Tag Archive for Direct Selling Secrets

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Essential Advantages For Direct Sales/MLM Companies To Thrive In Today’s Economy

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White paper by author: Jay Dhaliwal BSc MBA, CEO & Founder The Super Patch Company
Introduction
In today’s competitive and rapidly evolving economy, direct sales and multi-level marketing (MLM) companies must adopt strategic advantages to ensure their sustainability and success. This white paper explores nine critical factors that these companies must integrate into their business models to maintain a competitive edge and thrive in the marketplace.

Protected Intellectual Property on Products and Services

Why It Matters: Protected intellectual property (IP) ensures that a company’s innovative products and services are legally safeguarded from imitation by competitors. This protection is crucial for maintaining a unique market position and preserving the value of the company’s offerings.
Key Benefits:

Market Differentiation: IP protection helps in establishing and maintaining a unique product identity, making it easier to differentiate from competitors.
Revenue Assurance: With IP rights, companies can prevent others from copying or using their innovations, ensuring a steady stream of revenue from their exclusive products.
Investment Security: Investors are more likely to support a company that has protected its IP, as it indicates a lower risk of market erosion due to copycat products.

Unique Product with Controlled Distribution

Why It Matters: A unique product with controlled distribution channels ensures that the company maintains

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LR Health & Beauty Revenue Q3 Up 7.2% To Euro 69.4 Million

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LR Health & Beauty SE, Europe’s leading digital social commerce company in the area of high-quality nutritional supplements and cosmetic products, today published its figures for the third quarter of 2024 and the first nine months of 2024.

Despite the challenging market environment, LR Health & Beauty SE increased sales (revenue from goods sold) by 7.2% to EUR 69.4 million in the third quarter of 2024 (Q3 2023: EUR 64.7 million).

This resulted in sales for the first nine months of 2024 of EUR 212.7 million compared to EUR 205.6 million in the previous year, an increase of 3.4%. The recent market launch of the cosmetic product range LR ZEITGARD Signature and the realignment of the career plan for distributors made a major contribution to sales growth.
On top of that, EBITDA reported increased in the third quarter of 2024 to EUR 7.3 million compared to EUR 7.1 million in the third quarter of the previous year. As a result, EBITDA reported in the first nine months of 2024 totaled EUR 19.0 million compared to EUR 22.4 million in the prior year period.
Normalized EBITDA increased sharply from EUR 7.7 million in the third quarter of the previous year to EUR 8.7 million

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Business For Home Announces An Easy To Use Tool To Generate Network Marketing Press Releases

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Exploring a transformative path, the Businessforhome.org platform unveils its strategic vision. Established in 2007, the Dutch company continues to serve as a pivotal platform for network marketing professionals and Direct Sales companies worldwide.
Business For Home has consistently upheld its commitment to integrity and transparency in reporting, qualities that resonate with its worldwide audience.

By offering a platform that both informs and connects, the company not only supports individual growth but also contributes to the collective advancement of the network marketing community.

The new strategic direction will focus on harnessing technological advancements and expanding its reach, thus providing more comprehensive and timely industry coverage.

This aligns with the company’s dedication to fostering an informed network of professionals who are better equipped to navigate the rapidly evolving business landscape.

A major challenge for both leaders as companies is to produce professional press releases for:

Mile stones achieved by affiliates or the company
(Top) Leaders joining a company
Rank advancements
Opening new markets
Product news
Feature stay-at-home mothers and fathers having great success in the network marketing / MLM / Direct Selling channel.

Currently BusinessForHome.org is developing an easy tool to produce professional press releases for Network Marketing Companies, Network Marketing Professionals and Recommended Distributors.
Co-founders of Business For Home.org. Ted Nuyten and Dini Noorlander

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Zinzino Q3 Revenue Up 22% To Approx. $48 Million Or SEK 532.8 Million

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All below figures in Swedish Kronor:
Revenues in the third quarter of 2024 amounted to SEK 532.8 (436.9) million, corresponding to 22% (25%) growth compared to the corresponding period last year.
In local currencies, revenues increased by 24% compared to the third quarter of the previous year. EBITDA profit amounted to SEK 63.0 (71.2) million and the EBITDA margin was 11.8% (16.3%).
The EBITDA margin was compared to a very strong third quarter last year and the change was mainly due to the marginally weaker gross profit for the quarter because of increased raw material prices and normalized distributor compensation.
In addition, increased sales costs linked to acquisitions and expansion, combined with currency translation effects, had a negative impact of SEK -4.2 (3.9) million on EBITDA for the quarter. During the quarter, the company expanded its establishment in France following strong sales growth linked to the acquisition of assets of Xelliss.
After the end of the quarter, the new product Collagen Boozt was launched as well as the Canary Islands achieved full market status. This put the Islands on an equal footing with mainland Spain and other European markets. Accumulated total revenue for Q1-Q3 amounted to SEK 1,494.3 (1,238.5) million, corresponding to growth of 21% (22%), accumulated EBITDA of SEK 177.8 (169.3) million and an EBITDA margin of

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Mannatech Reports Revenue Of $31.7 Million For Q3 – 2024

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Mannatech, Incorporated (NASDAQ: MTEX), (“Mannatech” or “Company”), global health and wellness company committed to transforming lives to make a better world, today announced financial results for its third quarter of 2024.
Landen Fredrick, President and CEO, noted that,

“Although the third quarter of 2024 provided our highest revenue quarter in 2024, we continued to battle demand weakness in the third quarter across our global operations, with the most significant impact in the Asia/Pacific region due to ongoing economic challenges.
Despite anticipating continued economic difficulties for the rest of 2024, we are committed to increasing our revenue by growing our team of sales associates and expanding our base of preferred customers, all while keeping costs under strict cost controls.”

Third Quarter Highlights
Net sales for the quarter ended September 30, 2024 were $31.7 million, as compared to $32.6 million for the same period in 2023, a decrease of $0.9 million, or 2.5%. On a Constant dollar basis (see Non-GAAP Measures, below) our net sales decreased $0.4 million, or 1.2%, and unfavorable foreign exchange caused a $0.5 million decrease in GAAP net sales as compared to the same period in 2023. The decline in revenues was principally due to slowing demand in Asia due to weakened economic conditions,

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Sven And Audrey Goebel Reach Over 50,000 Customer Subscriptions at Zinzino

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In August 2024, Sven and Audrey Goebel reached 40,000 subscriptions at Zinzino,
3 months later the power couple, leading one of the fastest-growing teams, have once again set a new milestone, breaking the 50,000 customer subscriptions mark in record time.
In an extraordinary achievement that defies typical industry standards, the Goebel team has developed a solid customer base comprised mainly of genuine external subscribers (85%) compared to internal partners. This remarkable feat is the latest success for the couple, who achieved the prestigious President rank within Zinzino just weeks ago.
Sven Goebel said:

“This is a tremendous achievement, and it’s a true team effort. We focus on building strong partnerships and fostering leadership within our team. This strategy allows us to meet ambitious targets and consistently deliver results that benefit every team member.”

As top leaders and ambassadors in Zinzino, the Goebels bring strong dedication and expertise to the company. Their approach has garnered industry-wide attention as a prime example of how effective leadership combined with a laser-sharp strategic approach can propel business growth in record time.
By combining strategic vision with authentic customer engagement, they have achieved the President rank in Zinzino and are well on their way toward even more significant accomplishments.
Audrey Goebel said:

“It’s

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Are Secret MLM Business Development Deals Fraud?

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As Business For Home we are Hard-Core Network Marketing Activists, and we believe in this industry, because of the many benefits. Personal development, the opportunity for many people to earn additional income, fun, and the list goes on and on.
The world of Network Marketing has unfortunately a controversial side, “Secret Business Development deals”,  in most cases offered by desperate weak companies.
It hurts the entire profession
This are deals for “Top Leaders” to come over to a Network Marketing Company and are not disclosed to the other distributors. They are not available for a “newbie” or a hard working stay-at-home mother or father.
A great opportunity does not need Business Development Deals….
The deal offered can have components as:

“Bridge money” a fixed amount of $xxxxxx  per month for a certain period.
Placing an existing downline under a “Top Leader”.
Soften the compensation plan, so that a person always qualify.
Additional benefits, such as “3%” extra over your total group revenue.

The MLM attorney Kevin Thompson stated about Secret Business Development Deals:

“People can mince words and say it’s not “fraud.” The word “fraud” carries with it criminal connotations. At BEST, it’s deceptive. The plan is marketed in a certain way and it’s implemented in another.
It’s clear-cut consumer

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Modere’s Global Leaders Team Heading by Michèlle Groote is Expanding Fast

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Two years ago, Michèlle Groote, Top Network Marketing Leader From The Netherlands had a clear goal when she founded the Global Leaders Team.
She wanted to create a team where everyone wins, not just those at the top. For Michelle, it was essential to build a community where everyone feels safe, valued, and supported. A place where every leader – from newcomers to experienced entrepreneurs – has the chance to grow and achieve success.
With this vision in mind, Michelle has shaped the Global Leaders team into what it is today: a thriving community of entrepreneurs who support, motivate, and win together.
Michèlle Groote said:

“We are incredibly proud to announce that several powerful new leaders have recently joined our Global Leaders team at Modere. Monder van der Ploeg, Ron van Dijkum, and Nastassja Grundlingh are some of the top names from the Netherlands, bringing their experience, energy, and vision to further strengthen our team.
Monder and Ron have years of experience in this industry and have already built highly successful teams. Their leadership and expertise are invaluable as they continue to inspire and support others in achieving their own success.

Nastassja Grundlingh, although relatively new to the industry, has quickly proven herself to be

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La Convención BE Breakthrough Budapest Reunió A Casi 10.000 Asistentes

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La Convención BE Breakthrough Budapest 2024 fue una experiencia transformadora y vibrante que alcanzó nuevos niveles de inspiración e impacto. Los casi 10.000 asistentes procedentes de todo el mundo que se dieron cita en el emblemático Budapest Arena disfrutaron de dos días de emoción, aprendizaje y celebración ininterrumpidos. En un ambiente electrizante, la visión y la dedicación de BE cobraron vida tanto para los afiliados como para los clientes.
Una experiencia inolvidable
Desde el primer momento el recinto vibró con espectáculos, experiencias envolventes y una imagen de marca impactante. Todos los elementos, desde el diseño visual hasta la energía de la sala, crearon un espacio memorable en el que los afiliados se sintieron unidos y orgullosos de celebrar la fuerza de la comunidad BE.

Grandes oradores y una cálida acogida
Los oradores cautivaron al público con su pasión y sus ideas. Los principales líderes de BE subieron al escenario y ofrecieron una valiosa orientación y motivación que dejó a todos entusiasmados y listos para trascender sus límites.
Dani G y Frazer Brookes fueron algunos de los ponentes invitados más destacados a los que el público dio una calurosa bienvenida. La sesión de Dani G sobre estrategias de ventas avanzadas y la experiencia de Frazer en

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Almost 10,000 Attendees Embrace BE Breakthrough Budapest Convention

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The BE Breakthrough Budapest Convention 2024 was a transformative, high-energy experience that set a new standard for inspiration and impact.
Held at the iconic Budapest Arena, almost 10,000 attendees from across the globe gathered for two days of non-stop excitement, learning, and celebration. The atmosphere was electric, bringing BE’s vision and dedication to life for affiliates and customers alike.
Building an Unforgettable Experience
From the moment doors opened, the arena buzzed with entertainment, immersive experiences, and stunning branding. Every element – from the visuals to the energy in the room – created a memorable space where affiliates felt a sense of unity and pride, celebrating the strength of the BE community.

Outstanding Speakers & Warm Welcomes
One of the key highlights of the convention was the speakers who captivated the audience with their passion and insights. Top leaders of BE took to the stage, delivering valuable guidance and motivation that left everyone fired up and ready to push beyond their limits.
Dani G and Frazer Brookes were among the standout guest speakers warmly welcomed by the crowd. Dani G’s session on advanced sales strategies and Frazer’s expertise in social media and leadership provided immense value, inspiring and equipping the BE community with tools to elevate their

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