Tag Archive for Company News

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Powerful Message From the U.S. Capitol: DSA CEO Dave Grimaldi to ANMP Attendees

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DSA CEO Dave Grimaldi Calls on Network Marketing Professionals to Unite Against Regulatory Threats
Washington, D.C., and Dallas, TX — Speaking directly from under the dome of the United States Capitol in Washington, D.C., Dave Grimaldi, CEO of the Direct Selling Association (DSA), delivered a powerful video message to the packed ballroom in Dallas, Texas, filled with field leader entrepreneurs, executives, and other industry leaders at the Association of Network Marketing Professionals (ANMP) Annual Awards Gala at the recent ANMP 2025 Convention in August.
Although unable to attend in person, Grimaldi’s powerful remarks electrified the evening — spotlighting the urgent regulatory battles facing the profession, his commitment to defending the profession, and the collective strength that will be required to defend the business model of direct selling.
📺 Watch Dave Grimaldi’s full message from Capitol Hill at the ANMP 2025 Conference in Dallas: [August 16, 2025]

With introduction by ANMP President Garrett McGrath, watch DSA CEO Dave Grimaldi speak from 12:50 – 23:05
Advocacy From the Capitol to the Field
Grimaldi began by reminding attendees that he is no stranger to the channel, recalling his early start selling ACN wireline service while in college. That experience, he said, gave him firsthand insight into the tenacity, opportunity, and

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Building the Future: Zionix Global Advances Compliance and Education as Core Pillars

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Zionix Global, an emerging leader in AI-powered trading technology and crypto education, announced that it is building its foundation on two key pillars: compliance and education. The company is currently in development, laying the groundwork to create a trusted and sustainable ecosystem that empowers individuals to confidently participate in the digital asset space.

“As we build Zionix, we’re in the trenches of creating something that can last,”

said Jenna Zwagil, CEO of Zionix Global.

“We are prioritizing compliance and education from day one, because these are the pillars that will ensure longevity. Our mission is to demystify crypto — to make it accessible, transparent, and empowering for people everywhere.”

To support this mission, Zionix Global is:

Transitioning its digital presence from its legacy site at Zater Capital to the new platform at www.zionixglobal.com, creating a unified hub for its community.
Engaging top legal advisors in the United States, Cayman Islands, and Dubai to align its operations with international regulatory frameworks.
Developing digital membership kits that will provide access to tailored educational resources, trading tools, and community support, designed to help people worldwide participate in the digital asset space with confidence.

Zionix Global will also showcase its vision and momentum at its upcoming Dubai event on October

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Who Needs Online Dating When You Have Network Marketing?

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It wasn’t a dating game, but for Kelly Vincent and Tina Malsom… Network Marketing brought more than business — it brought love, purpose, and a legacy.
The story began on May 16, 2014, at a Dallas convention. Tina, a single mom on a mission to conquer the network marketing world and the top female income earner in her company, walked into the event with her signature confidence and energy. Standing at the entrance, greeting attendees as if they were lifelong friends, was Kelly — a seasoned entrepreneur and leader who had already carved out success in multiple companies.
What happened next could have been pulled straight from a movie. Kelly had originally come to evaluate the company Tina was representing, but over the course of three days, something bigger was unfolding. By the end of the event, Kelly had not only joined her team — but just two days later, he and Tina were engaged. Eleven years later, their love story, their new Scottsdale home base, and their blended family of five are thriving—right alongside their business!
Different Worlds, Shared Vision
Kelly and Tina’s backgrounds couldn’t be more different — and that’s exactly what makes their partnership so powerful.

Kelly grew up in Southern California,

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Greenway Global Apre le Porte Della sua Fabbrica di Profumi Enjoy Care a Brno

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Il management di Greenway Global è stato onorato e orgoglioso di aprire le porte della sua superba fabbrica di profumi e di presentare a un gruppo di partner europei le ultime ricerche, i metodi all’avanguardia e i progetti di Greenway nel campo della profumeria di lusso.
Alla fine di agosto, i partner di Greenway Global che hanno soddisfatto i requisiti di uno speciale programma promozionale hanno visitato la fabbrica di profumi Enjoy Care a Brno, nella Repubblica Ceca. Questa esperienza unica ha offerto una rara occasione per dare uno sguardo dietro le quinte dello sviluppo, della produzione e della commercializzazione dei profumi premium, lasciando un ricordo indelebile in tutti i partecipanti.
Il portafoglio di Greenway Global, in cui le fragranze e i prodotti EnjoyCare occupano un posto speciale, è sempre stato al centro del fascino del marchio. Ecco perché l’evento promozionale per i partner che hanno raggiunto lo status di Master Pro è stato particolarmente allettante: ha offerto loro la rara opportunità di entrare nel laboratorio EnjoyCare e assistere in prima persona al processo di produzione. Per questi partner, l’esperienza ha offerto non solo uno sguardo più da vicino ai prodotti che apprezzano, ma anche una visione privilegiata dell’artigianalità e dell’innovazione che

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Greenway Global Opens the Doors of Its Enjoy Care Perfume Factory in Brno

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Greenway Global‘s management was honored and proud to open the doors of its superb perfume factory and introduce a group of European partners to Greenway’s latest research, cutting-edge methods, and projects in the field of luxury perfumery.
At the end of August, partners of Greenway Global who fulfilled the requirements of a special promotional program visited the Enjoy Care perfume factory in Brno, Czech Republic. This unique experience provided a rare behind-the-scenes glimpse into the development, production, and marketing of premium perfumes, leaving a lasting impression on all participants.
Greenway Global’s portfolio, where fragrances and Enjoy Care products hold a special place, has always been at the heart of the brand’s appeal. That is why the promotional event for partners who achieved the Master Pro status was particularly enticing: it gave them a rare opportunity to step inside the Enjoy Care laboratory and witness the production process firsthand. For these partners, the experience offered not just a closer look at the products they value, but an insider’s view of the craftsmanship and innovation behind them

A Warm Welcome from Andrey Pozdenkov, Member of the Strategic Council, Greenway Global
The visitors were personally greeted by Andrey Pozdenkov and his wife, Nika. From the very beginning,

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IT WORKS!® Names Conrad Smith Vice President of Customer to Drive Global Growth

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IT WORKS!®, a global leader in lifestyle and wellness products, has appointed Conrad Smith as Vice President of Customer. An award-winning sales and marketing executive with extensive experience in CPG, SaaS, and direct selling, Smith brings a proven track record in customer acquisition, retention, and engagement.
With a background in international law, Smith has been recognized for successfully introducing American products to global markets. His leadership philosophy centers on transparency, consistent communication, and a customer-first approach.
This appointment is part of IT WORKS!’s broader strategy to elevate the customer experience through innovative products, intuitive field tools, and accelerated expansion into new markets and demographics.

“Conrad’s expertise and leadership will be invaluable as we strengthen customer relationships and deliver greater value through technology, communication, and systems,”

said Peter Griscom, President and COO of IT WORKS!.

“Our goal is to make IT WORKS! the most accessible and rewarding platform for networkers to build their businesses.”

IT WORKS! remains committed to supporting its distributor base while attracting top industry talent and creating opportunities for the next generation of direct selling leaders.
About IT WORKS!
IT WORKS! is a global leader in lifestyle and wellness products, dedicated to helping people live their best lives through innovative solutions that support health, beauty,

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Bravenly Global Surpasses $10 Million in August Sales, Record-Breaking Month

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Family-owned, debt-free wellness company shares record customer orders and record rank advancements in August—including two leaders reaching Bravenly’s very TOP rank—as momentum accelerates into the fall.
Bravenly Global announced its biggest month in company history, surpassing $10 million in August sales while setting new records for customer enrollments and rank advancements. 
This month Bravenly was also recognized on the 2025 Inc. 5000 List as the #118 fastest-growing privately held company in the USA and #6 in the category of Consumer Products. The Inc. 5000 is a highly-scrutinized, nationwide ranking based on sales revenue growth—not just amongst direct selling and network marketing companies, but across all privately held companies across the board, nationwide. 

“I can hardly put into words what just happened! For some, August can be one of the slowest months in our industry, but instead of slowing down, Bravenly experienced the biggest month in our company history. In August alone, we flew past $10,000,000 in sales! We celebrated record customer enrollments! We celebrated record rank advancements, including two leaders who reached our very highest rank. And through it all, we watched more lives touched, more families impacted, and more people stepping into their calling than ever before,”

said Aspen Emry, Founder & CEO

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Zinzino to Acquire Truvy For Increased Distribution Power in North America, Latin America, South Korea

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Zinzino AB (PUBL) has signed a letter of intent (LOI) with the North American direct sales company Truvy. “Truvy or the Company” regarding an asset acquisition of the company’s distributor database and associated customer register, inventory, and IP rights.
In addition to the assets, Zinzino also intends to acquire 100% of the shares in Truvy’s South Korean subsidiary to accelerate the establishment process and increase distribution power in the country. This is another strategically important step in Zinzino’s growth plans, which focus on improving personal health and well-being on a global level with innovative biotechnology and a groundbreaking product portfolio marketed through direct sales.
Truvy is a global direct sales company in the health segment, operating in North America, Latin America, and South Korea. Its brand portfolio offers a range of innovative products in the areas of health and weight loss. The business has a total annual turnover of approximately USD 12 million.
The collaboration with Zinzino is expected to add growth through the synergies that arise in the joint networks, combined with Zinzino’s test-based product concept. Profitability through the transactions will thus be able to develop well by utilizing Zinzino’s existing technical platform and organization.
According to the letter of intent, Zinzino will

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LifeVantage Announces Acquisition of LoveBiome, Expanding Leadership in Direct Sales, Microbiome Health and Wellness

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Strategic acquisition expands network of Consultants, and strengthens LifeVantage’s Activation differentiation in the rapidly growing gut health market
LifeVantage Corporation (Nasdaq: LFVN), a leading health and wellness company with products designed to activate optimal health processes at the cellular level, recently announced it has entered into a definitive agreement to acquire LoveBiome, a pioneering direct sales company dedicated to comprehensive microbiome care and wellness solutions.*
LoveBiome has established itself as a leader in the emerging microbiome health sector, focusing on the critical connection between gut health and overall wellness. The company’s innovative P84 product takes the guesswork out of gut health, regulating, repairing, and restoring the gut and microbiome through Activation, recognizing that comprehensive gut health is fundamental to health across multiple body systems.
The acquisition aligns perfectly with LifeVantage‘s differentiation of activating optimal health processes throughout the body, helping your body make the things it needs for health including antioxidants and collagen. LoveBiome’s expertise in microbiome science complements LifeVantage’s existing portfolio of scientifically validated activators, including the flagship Protandim® family of products and the MindBody GLP-1 System™.*

“This strategic acquisition represents an acceleration of our mission to offer people around the world a better path to wellness and a healthy vibrant life while also serving as a natural

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Zionix Global Announces Historic AI Crypto Revolution Launch in Dubai

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According to a recent press release:
Dubai, UAE — The world is on the cusp of a financial transformation — and this October, the epicenter of that change will be Dubai. Zionix Global, a pioneering force in AI-powered wealth creation, will officially launch its AI Crypto Revolution, a global movement designed to democratize access to intelligent trading systems, decentralized ecosystems, and innovative opportunities for all.
Taking place at the prestigious Le Méridien Dubai Hotel & Conference Centre, the two-day event will unite visionaries, innovators, investors, and early adopters from across the globe. From exclusive networking sessions to groundbreaking keynote announcements, attendees will witness the unveiling of a movement set to reshape how wealth is built, shared, and scaled in the digital age.
October 17–18, 2025 | Le Méridien Dubai Hotel & Conference Centre
Event Highlights
October 17 – VIP Welcome Reception
An exclusive evening gathering for 100 industry leaders, investors, and early members. Guests will enjoy curated networking, strategic collaborations, and a first look at Zionix Global’s next-generation AI trading technologies.

October 18 – Full-Day AI Crypto Revolution Summit
A 200-person immersive experience featuring:
– Global Movement Keynote by CEO Jenna Zwagil – Vision, mission, and roadmap to empower everyday people in the crypto economy.
– Panel Discussions – Featuring

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