Acquisition will add to BeFra’s portfolio a leading, iconic, and high-quality brand with significant potential to reignite its growth through innovation
Guadalajara, Mexico – Betterware de México, S.A.P.I. de C.V. (NYSE: BWMX) (“BeFra” or the “Company”), the parent company of Betterware and Jafra, announced that it has signed a definitive agreement to acquire Tupperware’s operating assets in Latin America, primarily in Mexico and Brazil, the region’s core markets. As part of the transaction, BeFra will also obtain a perpetual, royalty-free, and exclusive license for the “Tupperware” brand for the entire LatAm region1. The transaction is expected to close during the 1H 2026.
BeFra will acquire 100% of Tupperware’s LatAm businesses for US$250 million, consisting of US$215 million in cash funded with debt and US$35 million in BeFra shares, on a debt-free, excess-cash-free basis. The implied acquisition multiple of 3.1x EV/EBITDA 2025E2 and 5.6x P/E 2025E3 is highly accretive to BeFra’s shareholders, contributing an estimated US$0.58 per common share to EPS and US$81 million of EBITDA annually, representing immediate earnings accretion of approximately 40% per share.
The debt incurred to finance the acquisition is expected to increase leverage from 1.6x to 1.9x Net Debt / EBITDA 2025E, a conservative level for a transaction of this size,
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Anovité Founder Dr. Anthony Kleinsmith Sets the Gold Standard in Colostrum Science and Leadership
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Bluffdale, Utah – Anovité proudly spotlights the leadership and scientific authority of its founder, Dr. Anthony Kleinsmith, a globally respected researcher whose decades of work have helped define the modern colostrum category and shape a culture rooted in integrity, education, and long-term growth.
Dr. Kleinsmith — widely known as Dr. K — holds two doctoral degrees and has dedicated his career to the research, formulation, and education surrounding colostrum and human wellness. While not engaged in clinical practice, his work focuses exclusively on research, product development, and advancing scientific understanding — ensuring that Anovité’s formulations are grounded in evidence, not short-lived trends.
A Career Built on Research, Not Hype
With more than 30 years of experience studying colostrum, Dr. Kleinsmith has become one of the most trusted voices in the field. His work explores how colostrum’s unique combination of immune factors, growth factors, and bioactive compounds supports the body’s natural systems when sourced, processed, and formulated correctly.
His commitment to research-driven wellness has resulted in the publication of two books focused on colostrum and its role in health, aging, and vitality — further solidifying his position as a thought leader and educator within the natural health space.
“Colostrum is not a shortcut or a fad,”
says
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Norwex Unveils First-Ever Full Rebrand In Its 30-Year History
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The Norwegian, family-owned brand has revealed its first full rebrand in more than 30 years to breathe new life into its Nordic heritage and purpose-led foundations.
Norwex is a direct-selling company best known for its chemical-free cleaning cloths, yet it has expanded beyond home care into personal care and skincare, all while sharpening its sustainability credentials. So the family-owned business underwent its first full rebrand in its 30-year history to prepare for this significant shift in direction.
Founded on the success of its pioneering Envirocloth, Norwex built a global following by promising effective cleaning with nothing more than cloth and water. At the time, eliminating chemicals and paper waste from everyday cleaning was genuinely radical. Three decades on, however, the market has caught up. The brand’s product range grew to more than 300 SKUs across home, family and personal care.
What started as a packaging refresh quickly became something much bigger. London consultancy The Workroom was brought in to help Norwex clarify its positioning, strengthen trust across its consultant network, and evolve the brand – without losing the values that made it successful in the first place.
Norwex’s products are sold primarily through a vast network of independent consultants, many of them full-time mothers
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Arbonne Celebrates Grand Opening of New Home Office in Irvine, California
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Irvine, California – Arbonne employees are celebrating the grand opening of its new headquarters this month in Irvine, California. The new offices feature open workspaces and conference rooms that inspire collaboration and connection. The building that houses the office space aligns with the company’s mission and sustainability goals. The new location in Newport Gateway, a certified LEED® Platinum & ENERGY STAR® building, is in beautiful alignment with its mission of leading with purpose and its sustainability goals.
Arbonne’s new office in the 14-story granite-and glass tower features 360-degree views of coastal California’s natural beauty. It’s part of the Hybrid Electric Collection, the first-ever fleet of office buildings that uses advanced energy storage systems to reduce peak energy demand by 25% and decreases overall energy costs by up to 10%. Arbonne employees will enjoy its modern workplace amenities including a fitness center, hair salon, eatery, putting green, glass event pavilions and an expansive outdoor workspace.
Arbonne Celebrates Opening of New Home Office in Irvine
“Arbonne represents 45 years of heart and hustle,”
says Jen Orlando, CEO of Arbonne.
“Our company was built on passion, perseverance and people. As we step into 2026, this new beginning marks more than a move – it’s us stepping boldly
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Bravenly Global Sets $200 Million Vision For 2026, After Surpassing $100 Million Milestone
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Bravenly Global has officially outlined its Vision 2026 growth strategy following a landmark year in which the company surpassed $100 million in annual sales, marking a major inflection point in its five-year history.
The vision was unveiled during the Vision 2026 Event, held virtually on Saturday, January 10, bringing together Brand Partners from across the United States and beyond.
The event was streamed live on both Zoom and Facebook, with additional in-person watch parties hosted by teams nationwide. The Facebook livestream alone generated more than 20,000+ views, reflecting strong excitement and momentum as Bravenly enters the new year.
Rare Growth Milestones
During the Vision 2026 virtual event, Bravenly leadership confirmed $101,476,900 in total sales for 2025 (pending final confirmation from the company’s independent accounting firm), thereby exceeding the company’s publicly stated goal.
Beyond revenue, leadership emphasized the company’s human impact. In 2025 alone, Bravenly was shared with 103,087 new families, either as customers or Brand Partners.
These milestones place Bravenly among a small fraction of companies globally that ever reach the $100 million revenue mark.
Additionally in 2025 the company was further recognized on the Inc. 5000, ranking No. 118 overall and No. 6 in Consumer Products.
Vision 2026: Doubling Impact and Momentum
Building on this momentum, Bravenly Global
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dōTERRA Named “Best Essential Oils” in the 2026 Oprah Daily Self-Care O-wards
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Pleasant Grove, Utah, — dōTERRA, the global leader in essential oils and natural wellness products, has been named Best Essential Oils in the 2026 Oprah Daily Self-Care O-wards, a prestigious consumer-recognized honor celebrating excellence in self-care and wellness.
The Self-Care O-wards highlight the best in wellness and personal care products, guided by Oprah Daily‘s expert evaluation and curation. dōTERRA‘s essential oils were selected for their versatility and role in grounding self-care rituals, as well as for their unmatched purity and sourcing. Each oil is CPTG Certified Pure Tested Grade®, ensuring it is sourced from nature, formulated without fillers, additives, or synthetic ingredients, and rigorously tested for authenticity and quality. dōTERRA works closely with farmers and communities around the world to in their commitment to ethically source ingredients while supporting sustainable agriculture and fair practices.
“This recognition underscores the care and responsibility that goes into every dōTERRA essential oil,”
said Bekah Nixon, Vice President of Global Product Innovation at dōTERRA.
“From sourcing and testing to formulation, our essential oils are designed to make daily self-care both accessible and effective – whether that means supporting relaxation, recovery, or overall well-being.”
Designed to fit seamlessly into daily life at home and on the go, dōTERRA’s essential oils support a wide range of wellness
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Steve and Gina Merritt Host NEXT LEVEL THIS IS IT Convention With 4,000+ Attendees
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Steve and Gina Merritt Host NEXT LEVEL THIS IS IT Convention in Orlando, Florida.
Steve and Gina Merritt and THIS IS IT Team experienced crowds of over 4,000 attendees at their NEXT LEVEL Team Convention. The Merritts and their team have helped LifeWave, a 21-year-old company, achieve the #1 fastest-growing Network Marketing company in the industry per Business For Home.
Steve and Gina cast a vision from stage of helping LifeWave become the next billion dollar company.
Matt and Kim Curtis explained how important it is to have a dream. Two of the biggest dreamers in the industry, they put the event on fire as they encouraged the crowd to take their business to the NEXT LEVEL.
David Schmidt, LifeWave CEO and the inventor of X39 technology, addressed the NEXT LEVEL crowd with passion and a grateful heart as he gave honor to THIS IS IT as the #1 Fastest Growing Team in LifeWave. David Schmidt explained that the team rocketed to the top because of the one product focus of X39 taught by the THIS IS IT System.
Steve Merritt explained from his 39 years of experience how he feels the LifeWave compensation plan is the best plan in the industry.
Terry Beatley explained that
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DreamTrips Relaunch: How It Started. How It’s Going.
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Days away from their official launch, Jefferson Santos, Co-Founder and Chief Visionary Officer, shares an update on DreamTrips:
Two months ago, we quietly flipped the switch.
No hype tour. No overpromising. Just a pre-launch in mid-November built on one simple conviction: people don’t want more stuff—they want more life.
Fast forward to today – just days away from the company’s official launch – and the numbers tell a very loud story.
We sold out the brand’s upcoming 20th Anniversary Cruise with more than 300 DreamTrippers onboard where the company will officially launch.
We’ve launched 50+ live trips—from foodie trips and supercar driving experiences to transformational journeys, and even a private party at Dracula’s Castle.
We’ve launched the company’s first incentive trip to a 5-star luxury resort on the Adriatic Sea in Croatia.
And we’ve announced the first free Founders DreamTrips for early 2027—Dubai and Playa del Carmen—before the official company has even officially launched.
That’s not momentum.
That’s product-market fit.
The Real Problem We’re Solving
Most subscription businesses struggle with one thing: retention.
People sign up excited… then forget why they joined.
Travel works differently.
When someone enrolls with DreamTrips, they’re not hoping to travel someday—they’re planning it. Our DreamTrips Points loyalty program makes already low-priced, curated trips even more accessible. When members can see their next trip, they stay. When they take that trip, they rebook.
The data from 20 years is undeniable:
Take
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Talk Fusion Global Leader, Suraj Bishnoi, Is Laser-Focused And Leading With His Heart
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There’s a clear difference between people who work in Network Marketing and those who live and breathe it. Talk Fusion Global Leader Suraj Bishnoi falls firmly into the second category.
Based in Gujarat, India, Suraj Bishnoi is not just building a business — he’s building a movement. For over 20 years, Network Marketing has been more than a career path for him. It has been the vehicle that transformed his life personally, professionally, and financially.
“In the early days, I started with curiosity, not clarity,”
Suraj Bishnoi shared.
“I didn’t fully understand the MLM industry at first. But as my experience grew, my mindset evolved, my vision expanded, and my entire approach to business — and life — changed,”
said Suraj Bishnoi.
Two Decades of Leadership… and a Bold New Chapter
Over the last 20 years, Suraj has established himself as a respected leader across several high-profile global MLM companies, primarily in the health, beauty, and wellness sectors. His success is well-earned — but Suraj isn’t someone who settles. Instead of waiting for the next breakthrough company, he recognized it immediately when he saw it.
That company is Talk Fusion.
Rather than staying in traditional product categories, Suraj made a powerful decision to pivot into cutting-edge technology,
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Why 70% of BE Users Are Retail Customers and Why Affiliates Are Paying Attention
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Direct Sales is evolving and retail customers today are better informed, more selective and more aware of the value they expect from any subscription or educational platform. Affiliates, too, are looking for offerings they can present with clarity and confidence.
In this landscape, BE (BE Club) has gained attention for taking a product-led approach that emphasizes education, technology and user experience. Rather than relying on aggressive promotion or complicated narratives, BE focuses on a straightforward concept: build tools people genuinely use and let the retail customer experience speak for itself.
This shift has contributed to a user base where more than 70% of subscribers are retail customers rather than affiliates, a profile that stands out in an industry where the opposite is often the norm.
A Model Centered Around Product Use, Not Pressure
Across parts of the Direct Sales space, one of the recurring challenges has been ensuring that products are used consistently. Many companies have offered toolkits or access passes that sound impressive, but retail customer engagement doesn’t always reflect the promise.
BE took a different route by prioritizing product development and user feedback before scaling. The result is a platform where retail customers sign up primarily for the tools available inside the ecosystem, tools