Herbalife’s digital media strategy fighting off Bill Ackman’s short campaign appears to include comparing the fund manager to Jordan Belfort-a convicted felon who ran a 90s-era boiler room, wrote a best-selling book and had a movie starring Leonardo DiCaprio made about him.
On July 17, verified Twitter account @HerbalifeTRUTH tweeted a superimposed an image of Ackman on a “Wolf of Wall Street” movie poster calling him the “Worst of Wall Street.”
The Twitter account linked to a press release slamming Pershing Square’s short bet against Herbalife.
“Ultimately, Pershing Square’s campaign is based on propaganda, and we look forward to demonstrating that its assumptions will crumble under serious and independent scrutiny.”
It’s unclear who exactly is behind the @HerbalifeTRUTH Twitter account. It links back to Iamherbalife.com. The two authors listed on the site areHerbalife and Andy Amsler, who works for digital media campaign company Podesta Group.
Ackman is loudly short Herbalife-a multi-level marketer that sells weight loss shakes and nutritional supplements. Ackman believes the company operates as a “pyramid scheme” that targets lower income individuals.
Herbalife has denied and continues to deny Ackman’s accusations.
On Tuesday, Ackman will be giving another one of his presentations on an investigation into how the company operates its nutrition clubs.
“An in-depth analysis and examination of these clubs-which Herbalife claims
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Jeunesse Expands To Africa
by Tina Williams • • 0 Comments
Jeunesse Global, a world leader in natural anti-aging skin care and nutritional supplements is expanding their global sales distribution throughout Africa, including Nigeria. Jeunesse, a United States based company, currently has sales operations in over 95 countries worldwide covering Europe, the Americas and Asia. Last month’s global sales exceeding $40 million dollars.
In just over 4 years, Jeunesse has become one of the top direct sales companies in the world and is predicted by many to be a billion dollar company in the next few years. The timing to build a local, national and international business with Jeunesse is excellent due to the exploding anti-aging market expected to be $1 trillion dollars by 2025.
More and more people want to look and feel younger, as they get older. They want to age, youthfully and Jeunesse has a line of proprietary, clinically tested products that deliver real-world results. Because of the results people get with the products, Jeunesse distributors are making considerable incomes. Successful distributors are making 6 figure (U.S. dollars) annual incomes, while the very top distributors are making 7 figure annual incomes.
Jeunesse is formally launching their products and business opportunity in the Nigerian marketplace with a four city tour this month as part
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TelexFree Hearing Next Week
by Tina Williams • • 0 Comments
A hearing will be held in Boston next Tuesday to determine whether an Ashland man accused of running an international pyramid scheme can access $4 million of his money to help fund his defense.
TelexFREE co-owner James Merrill initially asked the U.S. District Court two weeks ago to release the funds, which he said are necessary to cover the exorbitant cost of defending himself against a charge of conspiracy to commit wire fraud.
But government prosecutors have resisted, telling the court Merrill has not shown the money didn’t come from TelexFREE, which several state and federal agencies have charged with being a pyramid scheme.
The hearing will be held before Magistrate Judge David H. Hennessy at 9:30 a.m., according to court records.
TelexFREE was ordered to shut down last summer in Brazil, after a judge ruled it a “financial pyramid” scheme, according to news reports.
Galvin’s complaint says the company has raised over $1 billion worldwide, “often from honest earnings and savings accounts of Brazilian-Americans and other minorities.’’
The scheme works by constantly bringing in new money, the state alleged. For instance, participants are recruited to invest either $289 or $1,375, and receive a number of advertising kits in return. By posting ads on web sites
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Industry Veteran Dori O’Neill Joins Quanta
by Tina Williams • • 0 Comments
Dori O’Neill out of Vancouver Canada has positioned in the field with Quanta.
They say experience pays huge dividends. Dori O’Neill has decades of it. Having built a company from the corporate side of MLM to over 600 million in international sales he has now aligned as an affiliate in the field with the new and fast growing personal development company, Quanta, founded by Jim Lutes and Jim Britt.
Mr O’Neill has extensive experience opening Asian markets as well as North America. He feels Quanta is an ideal fit to bring his knowledge to team building in the field. Quanta is a truly unique category and market positioning says O’Neill. No other company I could find had such a powerful life changing market positioning combined with cutting edge, contemporary programs and infrastructure.
About Quanta:
Quanta is a company founded by personal development and network marketing veterans Jim Britt and Jim Lutes. Based in California, Quanta markets cutting edge personal growth programs in over 175 countries.
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Sandra Bullock Tupperware Movie Acquired By Sony Pictures
by Tina Williams • • 0 Comments
“The Help” director Tate Taylor is attached to helm the project about the rise and fall of Tupperware marketing exec Brownie Wise.
Sony has signed a deal to acquire an untitled project detailing the rise of a Tupperware exec that hasSandra Bullock attached to star and Tate Taylor set to direct.
David Hoberman and Todd Lieberman of Mandeville Films and Television, whose credits range from The Fighter to The Muppets, packaged the project and are producing along with Tom Shelly. Taylor will also produce via his Wyolah Films shingle.
The project was picked up in a competitive environment and several studios, including Warners and Paramount, were bidding, according to sources. The movie marks the first official role Bullock has taken on since her Oscar nomination this year for her performance in Gravity.
Taylor wrote the script for the project, which is based on Tupperware Unsealed, the nonfiction book written by Bob Kealing about Tupperware marketing guru Brownie Wise.
Tupperware was originally developed by Earl Silas Tupper but took off in the 1950s when sales exec Wise came up with the idea of having Tupperware parties. Soon those gatherings were sweeping the nation, and Wise became as popular as the product she was selling. In 1954, she became the first woman to appear on the cover of Businessweek.
Wise, unfortunately, began clashing with Tupper, who eventually
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Top Industry Leader, Lee Nguyen, Joins Vemma
by Tina Williams • • 0 Comments
Vemma Nutrition Company is excited to welcome Lee Nguyen as the newest Affiliate to join the company.
Lee Nguyen previously owned a manufacturing and retailing business in South Florida. He joined the network marketing industry nine years ago. Previously, Nguyen earned a significant income with another company and now has decided to make Vemma his home.
“I made great money with my traditional business and I loved what I was doing, but I didn’t have a lot of time for my family,” said Nguyen. “When I discovered network marketing and the power of residual income, I was blown away.”
In his early years exploring the business, Lee learned from many successful leaders in the industry and was able to reach a pinnacle position in his previous company.
“I am a big believer in the industry. It is truly a great opportunity for anyone who wants to get ahead. I have been blessed to reclaim my time freedom, and I am very grateful to be in a position today to inspire others to dream big and to empower them to realize their potential to change their life,” he said.
The Vemma brands include the clinically studied Verve® healthy energy drink and Vemma Bod-e®, a weight
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Trévo Shares What Its Secret To Success Is
by Tina Williams • • 0 Comments
Trévo has already spread to over 11 countries in only three and a half short years. President and CEO Mark Stevens and his entire team have tapped into the key that all companies which have attained greatness and, ultimately, legendary status have had in common. There are seven identifiable characteristics – principles, if you will – that will propel the Trévo team toward a destiny of greatness.
As the lives and attitudes of Trévo Life and Health Coaches are shaped through these principles, their lives actually become the catalyst that attracts others to the Trévo culture and lifestyle of prosperity.Imagine having energy to spare, enhanced mental focus, vibrant good health, and a wonderful sense of well-being. Combine this with a lifestyle of limitless financial freedom and that is what Trévo calls the power of wellness. And that is the revolutionary power of the Trévo product!
Unlike other nutritional supplement products, Trévo’s unique formula doesn’t rely on just a few ingredients to provide essential nutrition, but features 174 natural vegetarian ingredients that work collaboratively to intensify the beneficial effects of each individual ingredient. With the help of Trévo’s blend of vitamins, minerals, fruits, vegetables and super-antioxidants, you can restore your vital energy and mental focus,
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Visalus’ UK Kavanaghs And Webbs Hit Over $250k In Earnings
by Tina Williams • • 0 Comments
The Kavanaghs and Webbs have become somewhat household names within the Visalus UK Community. Due to their fast rise to success, the market’s founding Promoters have appeared numerous times in Visalus’ marketing materials—from The Challenge Magazine, to Vi-LIFE Magazine, to promo recognition lists.
This time, 5-Star Ambassadors Trisha & John Kavanagh and 1-Star Ambassadors Peter & Hilary Webb made headlines for achieving over $250K in personal earnings within just 12 months with Visalus.
Read on to see how these two Visalus couples have built such momentum for their Visalus business!
5-Star Ambassadors Trisha & John Kavanagh: “Vi allowed us to dream again”
With a strong team behind them, and 700 Rising Stars heading up the ranks daily, the Kavanaghs have already generated £1.3 million (that’s over $2.2 million USD) in sales in the first half of 2014!
They proudly accepted their exclusive $250,000 Earners Pendant at UK’s first RST of the year. There they were cheered on by many of the 200 Promoters they helped achieve a BMW, and some of the 1,050 Customers and Promoters who they helped qualify for 3 For FREE.
“To have achieved an income of $250,000 in our very first year with Visalus is something that we feel tremendous gratitude for,” said Trisha and John. “It has enabled us to create financial stability for the first
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Herbalife Members To Fight Back
by Tina Williams • • 0 Comments
Herbalife, a leading global nutrition company, announced today that dozens of independent Herbalife members and independent business owners will hold a press conference during the Herbalife Extravaganza in Chicago in order to take a stand against the continuing campaign of attacks and misinformation being waged by Bill Ackman and Pershing Square Capital Management.
Thousands of Herbalife members from across North America are gathering this weekend to celebrate the positive impact Herbalife has had on their lives and in their communities.
“Members like me are under attack by a billionaire hedge fund manager who has embarked on an unprecedented effort to take down my way of life, and we want him to know that Herbalife members won’t stand for it,” said Silvia Muir, an Herbalife member from Palatine, IL who will be taking part in the press conference.
“Bill Ackman has displayed a bald-faced hypocrisy in his sham support for Latinos,” said Pablo Caicedo a member from Lincoln Park, IL who will also be taking part in the press conference. “As a Latino, I think it’s important for the world to know the truth: that Bill Ackman is only interested in his own short-sighted financial goals and has a history of investing in
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Belynda Lee Fosters Cultural Sensitivity In Her International Role With Nerium
by Nicole Dunkley • • 0 Comments
Before Belynda Lee earned her role as Nerium International’s Regional Vice President of Sales, she quietly wondered what Nerium was doing that so many other direct selling companies had failed to do. Nerium’s stellar track record spoke for itself and it was obvious that the young company’s record-breaking growth was only going to accelerate as their global footprint expanded. But why were they so successful?
It took one visit to Nerium’s Texas headquarters and she understood. “Every hallway that I went down, in every little space, everyone is working hard. You talk to them and they all talk one lingo, ‘How can we better support the field?’ This industry evolves around the health and wealth of the field. If the field is happy and is taken care of, then automatically the company will be too. I saw that at Nerium,” Lee says.
That singular vision, the authenticity of Nerium’s leadership and overall philosophy sealed the deal for Lee coming on board as regional vice president of sales focused on international expansion.
Lee brings a wealth of international experience having most recently served as vice president of Canada and North American Asian markets for a large direct selling company, where she was responsible