Garcia is Dwayne “the Rock” Johnson’s manager and business partner, but is now creating a brand that’s much more personal.
Tag Archive for Branding
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3 Simple Ways to Create Brand Omnipresence and Dominate Your Market
by Jason Portnoy • • 0 Comments
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5 Myths and Facts About Private Label Products
by Steve Tan • • 0 Comments
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Here's How You Build Brand Integrity
by Sean and Thora Dowdell • • 0 Comments
To get (and keep) it, you have to come through on your brand’s promise and deliver a satisfying experience each and every time.
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Tesla, Facebook and Chick-fil-A Were Brand Renegades. Here's How You Can Be One Too.
by Sean and Thora Dowdell • • 0 Comments
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To Build a Powerful Brand, Begin on the Inside and Move Out
by Kevin Roddy • • 0 Comments
Powerful brands don’t look to consumers to define them; they do what they believe and look at consumers for advocacy.
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Crocs Are Cool Again? How They Made a Comeback.
by Brendan Gahan • • 0 Comments
Crocs has gone from disdained brand to record sales highs and stock prices, thanks to a solid Gen-Z-focused digital strategy.
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Reviving the Sun: Luis Miguel and his relaunch campaign
by Eduardo Scheffler Zawadzki • • 0 Comments
The life of Luis Miguel, undisputed icon of Mexican pop culture, is on everyone’s lips in the super popular Netflix series that seems to be an effort to revive his career. What can we learn from it and its relaunch?
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3 Ways You're Killing Your Brand
by Almira Bardai • • 0 Comments
You know you’re better than your competitors. Everyone else should know it too. But if you don’t get your brand right, you may kill your shot.
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How to Test and Choose the Best Name for Your Business
by Brad Flowers • • 0 Comments
You want to trust your gut – but this test can help confirm that the name you like is right for your business.