Tag Archive for Branding

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Branding Boot Camp: The Final Result

by Jessica Abo • April 6, 2018 • 0 Comments

Jessica Abo sits down with branding expert Kathleen Griffith to share her progress after going through Griffith’s boot camp.

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Oh, Lord, Why Do We Even Need to Tell You This? Religion and Branding Don't Mix.

by Gene Marks • March 28, 2018 • 0 Comments

Two Canadian ice cream entrepreneurs playfully put “Jesus” in the shop name. Predictably, a lot of Christians aren’t amused.

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Branding Boot Camp: How to Develop Your Brand Strategy

by Jessica Abo • March 23, 2018 • 0 Comments

In part two of her four-part series, contributor Jessica Abo sits down with Grayce and Co’s Kathleen Griffith to discuss how she can develop her brand positioning — and how you can, too.

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Why Employer Branding Is So Important

by Ceren Cubukcu • March 17, 2018 • 0 Comments

Employer branding will help you hire new employees, create a strong company culture and even reduce marketing costs.

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Branding Boot Camp: What to Do When You're Doing Too Much

by Jessica Abo • March 16, 2018 • 0 Comments

Contributor Jessica Abo sits down with branding expert Kathleen Griffith in a special four-part series to figure out how she can grow her business and what you can do to scale yours.