Tag Archive for Betterware

Betterware de México (BeFra) Reports Fourth Quarter 2025 Results

Guadalajara, Mexico – Betterware de México, S.A.P.I. de C.V. (NYSE:BWMX) (“BeFra” or the “Company”), announced today its consolidated financial results for the fourth quarter 2025.
The figures presented in this report are expressed in nominal Mexican Pesos (Ps.) unless otherwise noted, presented and approved by the Board of Directors, prepared in accordance with IFRS, and may include minor differences due to rounding.
Message from the President and CEO
Andrés Campos Chevallier, President and CEO of BeFra Group, shared:

“As we close the fourth quarter and full year 2025, we reflect on a year not marked by robust growth, but that highlighted the resilience of our business model, despite a year marked by macroeconomic volatility, socio-political uncertainty, and softer consumption trends across our core markets.
“Although net sales increased only slightly for both the quarter and full year, the performance of our business units continued to recover after a difficult 1Q25. JF Mexico continues to grow, BW Mexico progressively recovered from a weak start to the year, JF US delivered its first “back to growth” quarter, and BW Latam continues to deliver strong QoQ growth, validating the portability of our brand to new Latam markets.
“Profitability also recovered throughout the year, underpinned by disciplined expense management and despite extraordinary FX-related impacts to our

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Betterware De Mexico Expands To The USA

Betterware de Mexico S.A.P.I. de C.V. (NASDAQ: BWMX), (“Betterware” or the ‘Company”), has expanded to the U.S. market as Betterware U.S.
The brand recognized for its dedication to creating high-quality, innovative consumer products that enhance everyday living will have its new office headquarters located in Dallas, Texas. International expansion is one of the cornerstones of Betterware’s growth strategy and the U.S. launch coincides with the company’s multi-year period of consistent, organic growth.
The decision to expand into the U.S. was a natural choice because of its proximity to Mexico, and an untapped customer base that already has some familiarity with the brand. The company thoughtfully chose Dallas as the home for its U.S. headquarters because of the city’s superior distribution network and access to Texas’ growing talent pool. Betterware’s Global CEO Andres Campos believes the U.S. expansion is key to unlocking further growth.

“For more than 29 years, we’ve succeeded in providing value and quality in the consumer products we make, only constrained by our geographical location,”

said Campos.

“Our industry knowledge reinforces our belief that U.S. consumers will continue to seek out well-designed products to simplify their lives.

Founded in 1995, Betterware has been the leading direct to consumer company in Mexico, focused on

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CVSL Acquires Betterware

 
CVSL Inc.  has acquired 100% of Betterware Ltd., a United Kingdom-based direct-to-consumer company, making Betterware the tenth company to become part of CVSL and giving CVSL a commanding presence in the U.K. home shopping market.
CVSL’s Vice Chairman and Chief Financial Officer John Rochon Jr. noted that there are significant similarities between Betterware and Kleeneze, another well-known U.K. direct-to-consumer company, which CVSL acquired in March.

“These two famous brands and their sales networks will remain separate, while we expect major synergies in the operations of the two companies that we believe will yield efficiencies and improve profitability for both. The sales networks and customers of both companies should benefit.”
“With Kleeneze and Betterware side by side within CVSL, we have a powerful position in the U.K. home shopping market. With both of these two established consumer growth brands in

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