Tag Archive for Amway

Florida Direct Sellers & Consumers Coalition Welcomes Aspen and Brent Emry to Board of Directors

Sarasota, Florida – The Florida Direct Sellers & Consumers Coalition (FLDSCC) has announced the appointment of Aspen Emry and Brent Emry, co-founders of Florida-based Bravenly Global, to its Board of Directors.
The appointments follow the Coalition’s formal launch at the Florida State Capitol last week, where industry leaders, policymakers, and advocates convened to establish a coordinated framework focused on education, consumer protection, and legislative engagement for Florida’s direct selling community.
Aspen and Brent Emry are the founders of one of the emerging rapidly growing direct-selling companies in the United States. Their company, Bravenly Global, doubled in size last year, growing from approximately $50 million to over $100 million in 2025 annual revenue.
Based in Tampa, Florida, the Emrys bring more than two decades of experience across direct selling, executive leadership, and strategic growth. Their combined expertise represents a perfect balance of visionary culture-building, field development and operational excellence.
Their participation reflects the Coalition’s intent to include active company founders who bring firsthand experience navigating both field-level realities and executive-level responsibilities.

“As founders, Brent and I have seen the impact of direct selling when it’s built the right way.
“We’ve proudly supported the Florida Coalition since the beginning and are honored to now serve on the

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Florida Direct Sellers & Consumers Coalition (FLDSCC) Launches at Florida Capitol: A New Model for Advocacy

The Florida Direct Sellers & Consumers Coalition (FLDSCC) officially launched last week with a two-day kickoff event at the Florida Capitol in Tallahassee, bringing together Florida lawmakers, industry leaders, company partners, and advocacy organizations for a coordinated effort focused on protecting consumers and preserving opportunity within the direct selling channel.
Founded and led by Gordon Hester and Rep. Ryan Chamberlin (R) FL, the Coalition was formed to create a proactive, educational bridge between policymakers and the direct selling profession — one rooted in transparency, ethical standards, and an accurate understanding of how modern direct selling operates.
Direct Engagement With State Executive and Legislative Leaders
Throughout the event, Coalition leadership and participating members held in-depth discussions with Florida’s executive branch and legislative leaders, emphasizing fair regulation, consumer protection, and policies that preserve entrepreneurial opportunity without undermining legitimate business models.


Click to Watch Video (1 minute)
Legislators and VIPs in attendance included:

James Uthmeier, Florida Attorney General
Jay Collins, Florida Lieutenant Governor
Blaise Ingoglia, Florida Chief Financial Officer
Sam Garrison, Speaker of the House Designate (2026–2028)
Mike Redondo, Speaker of the House Designate (2030–2032)
Rep. Fiona McFarland, Chair, Information Technology and Budget & Policy Subcommittee (Sarasota)
Rep. Danny Alvarez, Chair, Criminal Justice Subcommittee (Hillsborough)
Rep. Will Robinson, Chair, State Affairs Committee (Manatee)
Rep. Traci Koster, Chair, Civil

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Amway Global Donates USD $55,000 to the Philippine Red Cross to Support Ongoing Humanitarian Efforts

The Philippine Red Cross (PRC) received a generous donation worth USD $55,000 from Amway Global in a turnover ceremony held on November 26, 2025, at the PRC National Headquarters in Mandaluyong City.
Representing the Amway Philippines delegation were Leni Olmedo, Country Manager of Amway Philippines; Owen Rea, corporate affairs executive; Karen Ganado, writer; and Jessie Del Rosario, social media specialist.
PRC Secretary General Dr. Gwendolyn Pang welcomed the delegation and discussed with them the organization’s current and forthcoming operations. Both PRC and Amway highlighted their shared commitment to promoting health, safety, and overall well-being, noting their similar involvement in blood donation activities, feeding initiatives, and various humanitarian responses for communities affected by both natural and human-induced disasters.
During the meeting, Pang emphasized the strengthened partnership between Amway and PRC, saying,

“We appreciate our long-term relationship with Amway, not just for disaster response but for other works, as we are aligned in the promotion of holistic health and helping people restore their dignity from situations that almost had them losing hope for their future.”

MEANINGFUL COLLABORATION PRC Secretary General Dr. Gwendolyn Pang (center) receives Amway Philippines’ donation from Country Manager Leni Olmedo and Corporate Affairs Executive Owen Rea. PHOTO FROM THE PHILIPPINE RED CROSS
Amway Philippines Country

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Davenport University Offers Up to $8,000 Scholarships to Amway Employees

Davenport University is offering scholarship opportunities for up to $8,000 to Amway employees under a new partnership between the two institutions.
The program also offers scholarship opportunities of up to $6,500 per year to the spouses and children, age 29 and under, of Amway employees, according to a release.

“We believe that lifelong learning is critical for career development and personal growth,”

said Davenport University President Richard Pappas.

“We are pleased to partner with Amway, a West Michigan company with a global reach, to ensure an educated and productive workforce. This partnership also provides opportunities for their employees’ family members, which provides ongoing opportunities and strengthens our communities.”

In addition to the scholarships, the partnership also includes a “20% discount on professional development certificates and certifications” through Davenport’s Institute of Professional Excellence.
The institute offers professional development courses and custom training for employers.

“At Amway, we believe our employees and their families are central to our success,”

said Gretchen Payne, chief human resources officer at the Ada-based multi-level marketing company.

“This partnership with Davenport University reflects our long-standing commitment to people and possibility. By working together, we can create more opportunities for learning and growth that benefit not only our employees but also the communities we call

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Amway Ranked #1 Direct Selling Company in Ukraine

Amway was named Ukraine’s No. 1 direct selling company at the retail sales level for 2024, which affirms the company’s leadership position and its development of entrepreneurship in the country. Amway Ukraine saw a 10% growth rate – an incredible achievement, especially in light of the country’s complex economic situation. 
Amway has invested in Ukraine for over 20 years, developing its entrepreneurial ecosystem, providing people with opportunities to build their own businesses, and offering high-quality products that support a healthy lifestyle and wellbeing. Amway Ukraine’s success mirrors Amway’s ongoing position as the No. 1 direct selling business in the world.
Jon Voskuil, Managing Director of the Amway ESAN (Europe, Southern Africa, Australia & New Zealand) region, shared:

“We are thrilled to see such growth in Ukraine and to know that Amway is making a difference in the market. We are so proud that our unique business opportunity offers Ukrainians the chance to achieve personal success through entrepreneurship.”

Healthy Lifestyle and Wellbeing Drive Dynamic Growth 
Amway Ukraine’s No. 1 position is the result of in-demand products and solutions promoted by enterprising Amway Business Owners.
While Amway has been part of the health and nutrition industry for decades, its modern portfolio, which addresses today’s healthy lifestyle and wellbeing

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Amway Revenue Down 3% To $7.4 Billion

Strength in nutrition, innovation, and strategic investments position global leader for a bright future
Amway, the world’s largest direct selling company, today reported sales of $7.4 billion USD for the year ending December 31, 2024. While this reflects a 3% decline from the previous year due to the strength of the US dollar, the company saw positive momentum in key areas that affirmed its focus on health and wellbeing. It also made significant operational advancements and leadership transitions to fuel long-term growth.
Michael Nelson, who assumed responsibility as CEO in September 2024 said:

“Our dedication to the success of Amway Business Owners (ABOs) and their customers around the world drives everything we do. This past year was one of strategic investments, emphasis on timely innovations, and an unwavering commitment to our timeless values – all aimed at helping ABOs grow their businesses.”

Nelson brings more than 30 years of experience with Amway to the CEO role, along with deep industry knowledge and a clear vision for the company’s next era of growth. His leadership transition marked a new chapter focused on building from Amway’s legacy and longstanding strengths while evolving to meet the needs of business owners and customers today.
Health and wellbeing gains momentum
Among

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Amway Appoints Michael Nelson As CEO

Amway, the world’s largest direct selling company, today announced that its Board of Directors has appointed Michael Nelson as President & Chief Executive Officer, effective immediately. Nelson succeeds Milind Pant, who had served as CEO since January 2019.

“Amway is looking to the future with energy and confidence,. We’re ready to build on the momentum of recent years, grow from our strengths and answer market needs of today in a way that only we can.
The Board is thrilled to welcome Michael to this crucial position, and we’re certain that he brings exactly what Amway needs to continue leading, growing and thriving in the industry – now and well into the future,”

said Board Co-Chair Steve Van Andel.
Nelson brings more than three decades of Amway experience to the office, having held critical leadership roles in Strategy, Supply Chain, Human Resources, and Technology, among many other disciplines across the organization. His expertise spans business strategy, people management and development, and global operations, making him uniquely suited to the CEO position.
His tenure with Amway also gives him a deep understanding of the company’s legacy, its strengths in developing science-based health and wellbeing solutions, and its vital partnership with Amway Business Owners around the world.

“This

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Amway Appoints Amrita Asrani As Chief Marketing Officer

Amway has appointed Amrita Asrani as its new Chief Marketing Officer, according to an update on her LinkedIn profile.
Asrani brings with her an impressive track record, having spent nearly four years at Reckitt where she most recently served as the Global Brand Marketing Director for Fabric Care & Fashion overseeing strategy and innovation.
During her tenure at Reckitt, Asrani played a pivotal role in driving growth in emerging direct-to-consumer (D2C) channels and spearheading a purpose-driven, disruptive global innovation pipeline.
Prior to Reckitt, Asrani held leadership positions at ITC where she served as the Head of Marketing, Business Strategy and New Product Development for FMCG Health & Wellness Foods & Beverages. Her career also includes key marketing roles at GSK Consumer Healthcare and Abbott Healthcare between 2012 and 2016.
About Amway
Amway is an entrepreneur-led health and wellbeing company based in Ada, Michigan, U.S. It is committed to helping people live better, healthier lives across more than 100 countries and territories worldwide.
According to Forbes magazine, it is among the Top 100 privately held companies in the United States. Top-selling brands for Amway are Nutrilite™, Artistry™ and XS™ energy drinks – all sold exclusively by entrepreneurs who are known as Amway Business Owners. Amway is the

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Amway Reports Sales of $7.7B for 2023

Amway, an entrepreneur-led health and wellbeing company, recently reported sales of $7.7 billion USD for the year ending December 31, 2023.
This represents an overall decline of 5 percent from 2022 sales due to the strength of the US dollar and continued impact from the ceasing of operations in Russia in 2022.
“Amway is committed to empowering millions of Amway Business Owners (ABOs) to help a billion people improve their healthspan – or the number of years they are healthy and feeling their best,”
said Amway Chief Executive Officer Milind Pant.
“We do this by providing ABOs with innovative products, programs and solutions that allow them to pursue their own holistic wellbeing and help others in their communities do the same.”
Health and wellbeing has been at Amway’s core for decades. Amway’s 90-year-old Nutrilite, the world’s No. 1* selling vitamins and dietary supplements brand, accounted for 60 percent of the company’s global sales in 2023.
Additionally, Amway’s nutrition category grew 3 percent** as the company deepens its focus on health and wellness—including healthy weight, fitness, healthy aging, and skin health—equipping ABOs with scientifically backed programs and tailored product solutions.
Investing in People and West Michigan  
In partnership with employees and ABOs around the world, Amway will continue to

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Amway Review: Ranked As A+ Opportunity For 2024

In 2022, Amway reported an impressive revenue of $8,100 million, with up to 29% potentially being paid out in commissions.
However, despite these figures, the company continues to be criticized for its opacity concerning sales methods in Asia such as India. The sales aside, many skeptics question the lack of clear information coming from Amway’s HQ in the USA.
Amway, a prominent network marketing company, has recently undergone several significant changes, occurrences, and challenges. Notably, Peter Strydom has been appointed as the new Chief Marketing Officer following the unfortunate passing of Amway’s top leader, Tim Foley. However, the company has faced some difficulties, with annual revenues in 2022 dropping by 9% to $8.1 billion.
Controversially, Amway India is currently under investigation for alleged money laundering and operating a pyramid scheme. In spite of these issues, many still question whether it’s possible to achieve a substantial income through the company, with some asking, “Can You Make $100,000 Per Year In Amway?”.
Amway in Facts and Figures
In 2022, Amway generated revenue amounting to $8,100 million, a 9% drop from the previous year. The company had the potential to pay out $2,349 million in commissions, which altogether made up 29% of its compensation plan.
The company has overall

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