Advertising Week President Mari Kim Novak explains how to fight for what is important to you.
Tag Archive for Advertising
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9 Strategies for Memorable Advertising When Your Audience Is Chronically Distracted
by Eran Halevy • • 0 Comments
Attention spans have never been shorter, and consumers never have had so many options. You need a smart strategy to rise above the noise.
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How to Choose the Best of the 3 Facebook Ad Campaign Objectives
by Perry Marshall • • 0 Comments
Before you can create Facebook ads, you need to understand and choose your objective. These smart tips can help you evaluate your goals and choose the type of campaign that will work best for you.
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Ikea Is Asking Women to Pee on This Ad, and We've Got Questions
by Nina Zipkin • • 0 Comments
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7 Questions to Determine Whether Your Ad Is Ready for the Big Time
by Perry Marshall • • 0 Comments
You’ll know if your copy is really focused on your prospects if you can answer these seven questions in the affirmative.
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The 8 Elements of Persuasive Ad Copy
by Perry Marshall • • 0 Comments
These tips can help you create ads that convert prospects and do well from a CPA and ROI perspective.
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4 Ways to Squeeze Every Last Bit of Value From Your Google AdWords Budget
by James Parsons • • 0 Comments
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6 Proven Facebook Advertising Offers You Can Use to Attract More Business
by Perry Marshall • • 0 Comments
No need for guesswork here: Use one or more of these Facebook ad strategies to grow your business.
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What Can Modern Marketers Learn From Advertisers of the Past?
by Andrew Medal • • 0 Comments
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Implementing 2 Advanced Google AdWords Strategies
by Perry Marshall • • 0 Comments
Find out how Dynamic Search Ads and Call-Only Campaigns can give you that competitive edge you need on Google AdWords.