Tag Archive for Advertising

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Why digital advertising will never completely take over

by Anna Jordan • July 4, 2018 • 0 Comments

Digital marketing channels are often believed to be the best among many of today’s industries, as it’s proven they have a high reach and can be used to demonstrate enhanced customer engagement. The ‘death’ of traditional marketing has been predicted since 1994, so it might come as a shock that – as a channel –
The post Why digital advertising will never completely take over appeared first on Small Business.

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Discover the Power of 'Blind' Advertising

by Dan S. Kennedy • June 26, 2018 • 0 Comments

Here’s when, why and how to do advertising without relying on a brand.

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Everything You Need to Know About the 5 Changes Roiling Digital Advertising

by Constance Aguilar • March 2, 2018 • 0 Comments

Invest in video, understand your audience and research the channels they use.

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The Hidden First Step of Negotiation? Don't Lose Your Sense of Humor.

by Nina Zipkin • February 16, 2018 • 0 Comments

Advertising Week President Mari Kim Novak explains how to fight for what is important to you.

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9 Strategies for Memorable Advertising When Your Audience Is Chronically Distracted

by Eran Halevy • February 2, 2018 • 0 Comments

Attention spans have never been shorter, and consumers never have had so many options. You need a smart strategy to rise above the noise.

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How to Choose the Best of the 3 Facebook Ad Campaign Objectives

by Perry Marshall • January 17, 2018 • 0 Comments

Before you can create Facebook ads, you need to understand and choose your objective. These smart tips can help you evaluate your goals and choose the type of campaign that will work best for you.