With companies tightening their spending budgets, it’s time for advertising to innovate.

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Too many of us have put technology first, ignoring the user experience and what consumers actually want. These tips will help you get back to the basics and focus on people, not tech.

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The evolving media landscape is creating new opportunities for revenue, influenced by several converging factors. This has laid the groundwork for unprecedented advertising-related M&A activity this year. 

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Ad fraud costs online retailers billions of dollars globally each year. Here’s how to protect yourself and your company from losing out to the bots.

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There’s one thing that all consumers seems to know and love.

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Amazon is in hot water over its paid ad strategy, and leaders of smaller brands must learn from its mistakes.

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Breaking down key trends shaping the AR/VR market and how they will affect the advertising ecosystem.

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Informative predictions on what the online video advertising landscape will be like next year.

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While the rapid market capitalization dynamic isn’t new in digital advertising, the reasons why it’s happening have changed. What does it mean for the industry’s future?

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We present to you some of the funniest and most unusual commercials of the last century.

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