There seems to be a line drawn in the direct-selling industry between the two types of companies out there; those that focus on customers and products and those that focus on the distributors and their income.
With the recent pressure on the DSA to make serious progressive changes and the Ackman/Herbalife battle, it comes as no surprise that more and more Americans are looking at the home party company model — companies that have stood the test of time like; Avon, Mary Kay, Tupperware, and Pampered Chef.
But what is happening in the home party company that is relatively unknown to veterans of direct-selling industry is the unique twists these companies are taking to propel them forward into the future. Is it possible that these very companies that are flying under the noses of veterans will be the ones that are standing at the forefront in just a few short years? Only time will tell. One thing that can’t be argued; these home party companies aren’t dealing with the slue of issues many of the income focused companies are, mainly being the FTC’s pyramid scheme investigations.
When so many giants in marketing like Amazon, GoDaddy, and others are offering free affiliate sign ups what’s to