In their first year of joining the Cyber Monday craze, Morinda reported staggering success from the promotional push. Morinda’s Cyber Monday offerings included several new products, free shipping, previously unavailable gifts cards and more.
“Cyber Monday is a promotional opportunity for non-retail business models. It’s the Black Friday of the internet,” said Morinda’s Vice President of Sales Shon Whitney. “The decision to hop on the opportunity this year was a no-brainer.”
Morinda reported Cyber Monday sales figures that were more than 300 percent higher than the preceding largest single sales day of the year. The sales figures for that day were 224 percent higher than their average “last day of the month” sales figure, and the figures for the week leading up to Cyber Monday were 175 percent better than Morinda’s average “last week