Monthly Archives: January 2026

Salt Lake City, Utah – USANA Health Sciences, Inc. (NYSE: USNA) announced today a leadership transition as part of the Company’s ongoing commitment to accelerating growth and enhancing shareholder value. Kevin Guest is returning to lead the Company as Chief Executive Officer, effective immediately. Mr. Guest, who has spent more than three decades at the Company, including eight years as CEO and the last three years as Executive Chairman, has agreed to again serve as USANA’s CEO and will continue serving as Chairman. Mr. Guest succeeds Jim Brown, who has stepped down from his position of CEO and President.

“We thank Jim for his contributions and his leadership over the past 19 years and in his role as CEO over the past 3 years,”

said Gilbert Fuller, lead independent director of the Board.

“As USANA enters its next phase, the Board believes this transition will position the Company to accelerate strategic priorities that meaningfully contribute to long-term growth opportunities.”
“Kevin has the full support of the Board and the Company’s senior leadership team. He also has good relationships with the Company’s sales force and brings a combination of deep sales, organizational and strategic experience,”

continued Mr. Fuller.

“I am truly energized to return to

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Chris Atkinson Returns to DreamTrips: A Journey of Redemption, Leadership, and Coming Home

by Press Release • January 8, 2026 • 0 Comments

Richmond, Texas – Veteran network marketing leader Chris Atkinson is making an exciting return to DreamTrips, a company that once felt like home and now welcomes him back with open arms.
After more than two decades of extraordinary success in the direct selling industry, Chris is ready to bring his experience, heart, and unwavering commitment to “people helping people” back to the DreamTrips family.
With a career spanning over 20 years, Chris has built massive organizations totaling more than 160,000 team members across multiple companies, driving over $3 billion in company revenue. He has consistently promoted to the highest ranks available, earned life-changing income, and even founded and owned his own MLM company.
Few leaders in the profession can match his track record of sustained growth, duplication, and top-level achievement.
Redemption, Purpose, and the Power of People
Yet for Chris, success has never been just about ranks, volume, or paychecks. His story is one of profound personal transformation that fuels everything he does in business and life.

“Before I found network marketing, my life was a mess,”

Chris openly shares.

“I struggled with drinking and drugs. I went to jail 22 times. Rock bottom finally came, and on July 28, 2001, I got sober – and I’ve stayed sober every single day since. That day changed everything.”

That turning point didn’t just save his life