Strength in nutrition, innovation, and strategic investments position global leader for a bright future
Amway, the world’s largest direct selling company, today reported sales of $7.4 billion USD for the year ending December 31, 2024. While this reflects a 3% decline from the previous year due to the strength of the US dollar, the company saw positive momentum in key areas that affirmed its focus on health and wellbeing. It also made significant operational advancements and leadership transitions to fuel long-term growth.
Michael Nelson, who assumed responsibility as CEO in September 2024 said:
“Our dedication to the success of Amway Business Owners (ABOs) and their customers around the world drives everything we do. This past year was one of strategic investments, emphasis on timely innovations, and an unwavering commitment to our timeless values – all aimed at helping ABOs grow their businesses.”
Nelson brings more than 30 years of experience with Amway to the CEO role, along with deep industry knowledge and a clear vision for the company’s next era of growth. His leadership transition marked a new chapter focused on building from Amway’s legacy and longstanding strengths while evolving to meet the needs of business owners and customers today.
Health and wellbeing gains momentum
Among