Strategies for small business owners who are looking to influence policy decisions, stay informed and strengthen their business resiliency ahead of the 2024 election.
Monthly Archives: September 2024
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What America's No. 1 Beer Can Teach Entrepreneurs About Effective Marketing
by Joy Gendusa • • 0 Comments
Modelo upended Bud Light’s 20-year reign as America’s favorite beer. How they did it is a masterclass in marketing — let me explain.
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73% of Amazon Corporate Employees Say They're Looking for a New Job After Being Told to Be In-Office 5 Days a Week
by Erin Davis • • 0 Comments
Amazon employees are fuming about the company’s return-to-office mandate, according to a new survey.
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Kevin O'Leary's Dad Told Him Not to Follow His Passion. He's Glad He Listened.
by Sherin Shibu • • 0 Comments
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iGenius Women’s Gala 3.0
by Team Business For Home International • • 0 Comments
In early September, top iGenius female leaders hosted the unforgettable iGenius Women’s Gala 3.0 in Karlsruhe, Germany.
During the event one thousand women gathered together and were graced by special guest speakers who focused on health, happiness, empowering women, and finances.
The event provided attendees with an entire day focused on personal development, self-confidence, growth, and empowerment.
Anna Mayr, one of the hosts of the event said,
“For us, it’s the event of the year. We started building our women’s movement from scratch here at iGenius. This is no small feat, but we knew women needed this.
We want to provide women with a safe place where they feel accepted for who they are and can build their self-confidence before they dive into the financial markets.
Every summer we welcome all women to this movement. The event was a major success, and we’re so pleased with how it turned out.”
The goal and mission behind the iGenius Women’s Gala is for women to free their potential and to leave the event feeling more empowered, stronger, and more confident than when they arrived.
We’d like to give a special thank you to everyone who helped put together this amazing event. Leoni Mager and Anna Mayr did
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Frequense CEO Barb Pitcock Takes The Stage At The Direct Selling University Fall 2024
by Team Business For Home • • 0 Comments
Winning the War in Direct Selling
Barb Pitcock, CEO of Frequense, took center stage today at the prestigious Direct Selling University (DSU) Fall 2024 event, delivering a powerful presentation titled “Winning the War in Direct Selling.” The event, hosted by Direct Selling News, is an exclusive gathering of top executives from the direct selling industry, aimed at fostering collaboration and sharing insights on navigating the ever-changing landscape of direct sales.
Barb’s presentation focused on the challenges and opportunities facing the direct selling industry, particularly as it navigates competition from the rapidly growing gig economy and economic uncertainty. She emphasized that the key to winning in this highly competitive space is collaboration rather than internal competition.
Barb shared:
“We are not each other’s enemies. The real battle is outside, against the gig economy and a crowded marketplace. When we come together and collaborate, we lift the entire industry.”
Her talk highlighted the need for direct selling companies to support one another to thrive in an increasingly competitive environment. She also stressed the importance of leadership with trust and compassion, noting that strong, empathetic leadership can galvanize teams to face any challenge head-on.
One of the central themes of Barb’s presentation was the rise of the gig economy,
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This 52-Year-Old Started a Side Hustle That Brings People Joy — and It Earns Up to $30,000 During Wedding Season: 'There Was Real Demand'
by Amanda Breen • • 0 Comments
When Bay Area resident Shawn O’Connell inherited his dad’s Mustang, he didn’t want it to sit in the garage.
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These Toxic Behaviors Are Employees' Biggest Frustrations – Is Your Company Guilty of Them?
by David James • • 0 Comments
A new survey asked corporate employees what their biggest sources of work discontentment are.
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This Might be the Only AI Tool Your Business Needs
by StackCommerce • • 0 Comments
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She Was a Regular at a Struggling Coffee Shop. Then She Bought It, and 4X the Annual Revenue to $1.8 Million.
by Kim Kavin • • 0 Comments
Kristen Haseotes bought a failing location of Bad Ass Coffee of Hawaii, and then slammed the gas on growth. Here’s how she became the franchise’s top performer.