Neumi’s Aligned Leadership Sets a Solid Standard for the Future of the Industry
Meet Michael Firth, one of the Founding Field Advisory Board members at Neumi. With a career background that includes many years in the mortgage industry, it was his passion for reform that truly ignited his purpose.
In 2007, whilst Michael was National Sales Coach for one of the largest mortgage aggregation organisations in Australia, the company observed unethical behavior being rewarded and overlooked in the industry. So they initiated internal reforms and higher training standards which triggered a ripple effect of improvements across the entire Australian mortgage industry. Later, when a new wellness technology centered around Glutathione launched in Australia, Michael saw an opportunity to find a way out of the rat race and strive to achieve a more balanced lifestyle.
Quickly rising as a leader in that company, Michael was dismayed to encounter familiar patterns of egos, greed, and dishonesty at the highest levels, even within the executive team. Consequently, he knew he could no longer align with that organization with unfortunate circumstances forcing him to walk away.
It was at this critical juncture that Michael found hope for a transformation within the industry itself. Neumi presented a beacon

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