For many SMEs, intellectual property matters often fall into the categories of ‘too complicated’, ‘not understood’, and most commonly ‘too expensive’ to address. By failing to properly address IP, many SMEs also fail to properly secure the value in their business. Those SMEs that do manage IP matters effectively are often in a better position
The post Intellectual property considerations for SMEs appeared first on Small Business.
Monthly Archives: August 2017
Hot Business News Today
Why your marketing needs an Avatar
by Owen Gough • • 0 Comments
Marketing isn’t cheap, so it’s understandable that business owners look for value for money. And that leads many to pursue a strategy that targets a large audience. Which can be a mistake, says Shweta Jhajharia of The London Coaching Group Imagine you sell petrol lawnmowers. You might be tempted to target people with an interest
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Should businesses dock pay for employees caught in Waterloo disruption
by Owen Gough • • 0 Comments
Commuters yesterday faced the first working day of major upgrades to Waterloo, the UK’s busiest station. Journeys into London throughout August are likely to be severely affected with nine platforms at the terminus temporarily closed, many surrounding stations will have fewer services, while some will be closed entirely. At first predictions of travel chaos appeared
The post Should businesses dock pay for employees caught in Waterloo disruption appeared first on Small Business.
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Entrepreneurs and SMEs to mobilise their marketing
by Owen Gough • • 0 Comments
A new white paper titled ‘The State of SMS’ released today, suggests SMEs and start-ups need to mobilise their marketing if they are to compete with more established brands in the marketplace. The report, commissioned by Textlocal predicts a sharp rise in mobile usage as Britain boasts nearly 80 million active mobile phones in circulation
The post Entrepreneurs and SMEs to mobilise their marketing appeared first on Small Business.
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Greatness Is a Process: Why Every Good Entrepreneur Bets on Himself
by Gerard Adams • • 0 Comments
Gerard Adams and Roc Nation Head of Lifestyle Emory Jones talk about the entrepreneurial lifestyle, battle and mindset.
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Today's Gig Economy Treats Workers as Expendable Cogs in the Machine, but That's About to Change
by Kristel Kruustük • • 0 Comments
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Evergreen Content Is the Secret to More Traffic. Here's the One Reason Most Evergreen Content Fails.
by Aaron Orendorff • • 0 Comments
The secret to content that keeps drawing an audience over the long run is that it is genuinely helpful.
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Why This Kids Book Is the Next Big Thing in Entrepreneurship
by Carol Roth • • 0 Comments
MSNBC host and children’s author JJ Ramberg explains why it’s important to teach children about business.
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How a Spur-of-the-Moment Photo Led to This Couple's Iconic Work Being Featured in Times Square and Around the World
by Lydia Belanger • • 0 Comments
Husband-and-wife duo Murad and Nataly Osmann are the brains and hearts behind the Instagram project #FollowMeTo.