Monthly Archives: March 2017

How does human evolution affect shopping behaviour?

You might not realise it, but evolution has helped shape all shopper decision-making processes. For example, the fact that we evolved from walking on all fours to two legs means that early man tended to look down when walking to avoid tripping or stepping on the wrong things. Originally this evolutionary compromise served a specific
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The benefits of attending SEO conferences for small businesses

Do you happen to run a small business? Today’s market can be very difficult for small businesses, since you’ll need to compete directly with many bigger corporations. While it may not be possible to get an edge over your competition through television and radio ads, the internet can help you level the playing field. By
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How to make a business partnership work

Becoming your own boss is a dream plenty of people aspire to, but it’s a lot easier said than done. A recent survey of millennials by Bentley University found that two thirds of respondents have a desire to start their own business. Meanwhile, 37 per cent expressed a desire to work for themselves, and 25 per cent
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UK professionals rely on their mum to help them decide whether to accept a job offer

Despite fleeing the nest, the majority of UK workers are still reliant on their mums’ wisdom throughout their careers, with more than half (54.6 per cent) admitting that their mum has helped them to decide whether to accept a job offer or not. When asked what else their mum has done to help them, respondents cited
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