Monthly Archives: March 2017

How to use sensory marketing to increase sales in retail

As technology and innovative design techniques continue to evolve, there have never been more ways to arrange, decorate, and brand a retail store. But what is the best way to do it? Methods of merchandising will be the most effective if you are able to engage all of a potential customer’s senses through design, in
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Salaries rise year-on-year as job market continues to strengthen

The nation witnessed a strong hike in pay last month, as average salaries rose by 1.9 per cent year-on-year. This is according to independent job site, CV-Library, which compared its job market data from February 2017 with February 2016. The data shows that UK salary growth is expanding slightly beyond the national inflation rate, which was
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How a grant was influential in marketing a new skincare product

Here Terence Chung, founder of cosmetics start-up FRUU, discusses how he achieved a grant from the Shell LiveWIRE programme for his cosmetics start-up FRUU. What is your business? We are FRUU. We are a young British indie cosmetic start-up specialising in sustainable fruit-derived skincare products. We produce them mainly from organic fruit and plant ingredients
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LendInvest publishes a blueprint for government treatment of property SMEs

LendInvest, the online property finance marketplace, is calling on the government to revise its treatment of small and medium-sized property investment and development companies, and recognise the positive contribution they can make to resolving the UK’s deep-rooted housing crisis. In a new report entitled Starting Small To Build More Homes: a blueprint for better policymaking
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Mind the gap: What you need to know about liability insurance

Small business owners would be forgiven for thinking that they’re covered by their public liability and/or occupiers’ liability insurance when it comes to protecting themselves against personal injury (PI) claims. But increasingly, companies are finding that they’re not as protected as they might think and are exposed to claims because of something known as the
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What your office design says about you as a leader

According to Entrepreneur, a good leader should be focused, innovative, confident, open-minded, positive and a whole host of other things. While your personality can make up a large part of your identity as a boss, the working environment you preside over can also present a message to your staff – and visitors – as to
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Budget 2017: Tax breaks for SMEs key to PM’s productivity drive

The government has been urged to make four key changes in the March Budget to encourage SMEs to make long-term investment plans for growth by Funding Options, the online business finance supermarket. Theresa May has often linked investment in business technology to Britain’s long standing productivity problem, and Funding Options says that the Chancellor can
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SMEs fail to receive benefits of sterling depreciation post Brexit

The number of small businesses planning to expand their UK customer base has risen in the last year, from 42 per cent to 51 per cent, despite the post-Brexit fall in sterling making it cheaper for businesses to export internationally, reveals research by Moore Stephens. Moore Stephens, in their annual survey of owner managed businesses,
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