Monthly Archives: December 2016

How to achieve first-rate marketing on a start-up budget

You have a limited (or a non-existent) marketing budget. Yet, you need to get the word out about your brand, so you can expand that budget. When your SME is wrapped up in this cycle, it can seem difficult to get ahead. You need money to make money, right? Not necessarily. One of the biggest
The post How to achieve first-rate marketing on a start-up budget appeared first on Small Business.

Read more...

How to monitor diversity successfully

For firms wanting to be seen as an employer of choice, embedding a strong equal opportunities culture is fundamental. Monitoring diversity is a crucial component of ensuring a successful strategy; not only can it can help highlight workplace inequality, it can identify the underlying causes of discrimination and ultimately help to remove unfairness and disadvantage
The post How to monitor diversity successfully appeared first on Small Business.

Read more...

The five biggest mistakes when leaving your job to start a business

Entrepreneurship is hot. The idea of being your own boss, deciding your life and destiny and building something to make you a multi-millionaire in short order, is captivating a generation. I know how they feel. When I was 28 years old I decided I was never going to work for someone again. An end to
The post The five biggest mistakes when leaving your job to start a business appeared first on Small Business.

Read more...

Small business appetite for equity finance increases

Demand for traditional bank debt has continued to fall, according to a study by Albion Ventures. More than two in five (44 per cent) small and medium-sized enterprises (SME) owners would consider taking equity finance, up from 34 per cent a year ago. In 2013 just 12 per cent of SMEs were willing to swap equity for support.
The post Small business appetite for equity finance increases appeared first on Small Business.

Read more...