Monthly Archives: May 2016

The vast majority of social media messages consumers send to businesses are ignored.

Your Brand Is About the Feels

by Gary J. Nix • May 14, 2016 • 0 Comments

Integrity, reputation, trust and relationships are the components of the emotional side of branding.

Don't Lose That All-Important Sense of Urgency. Do It — Now!

by Matt Mayberry • May 14, 2016 • 0 Comments

Creating a mindset shift that prioritizes a sense of urgency in your life can be a game changer for you — just as it has been for me.

Youngevity Vs. Wakaya Perfection Law Suit – Amended Complaint

by Ted Nuyten • May 14, 2016 • 0 Comments

The Youngevity Complaint seeks damages and injunctive relief, alleging that Wakaya Perfection intentionally interfered with Youngevity’s existing and prospective business relationships, and converted Youngevity’s proprietary business information for use in developing Wakaya’s nascent business.
Wakaya was formed by a small group of former Youngevity distributors and executives who broke from Youngevity in 2015.
Youngevity filed an Amended Complaint and documented the case with 300 pages.
A summary of the complaint:
From 1997 until March of 2016, Todd Smith was a top level Youngevity distributor. Wakaya is a multi-level marketing company that competes directly with Youngevity.
Through improper and unlawful means, and trade on the trust and confidence of their prominent Youngevity positions, Wakaya’s owners, operators, and promoters (all of whom were affiliated with Youngevity as officers, employees, or top level distributors) have interfered with and injured Youngevity’s business