Monthly Archives: November 2015

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LegalShield CEO Joins DSA Board

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Jeff Bell, CEO of LegalShield, has joined the Direct Selling Association (DSA) board of directors.
Bell joined LegalShield in July 2014 as Chief Executive Officer and is recognized as a successful and passionate marketing visionary with an extraordinary corporate leadership portfolio. Throughout Bell’s 26-year career he has successfully built brands and grown sales in industries ranging from automotive to entertainment.

“My decision to join LegalShield as its CEO was based on the integrity of our products, LegalShield  and IDShield,” said Bell. “Helping to build a positive reputation and integrity for the network marketing industry is why I joined the DSA board of directors. Our customers and associates are at the center of everything we do. I look forward to working with the DSA to help ensure our industry has the right measures in place to make both consumer

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Korea To Present MLM Guidelines For Mobile Phones

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The Korea Communications Commission is planning to release new guidelines for multi-level marketing for mobile phones within this week. The guidelines signify that multi-level marketing by domestic mobile carriers will be legalized in substance.
Since the implementation of the Terminal Distribution Structure Improvement Act, multi-level marketers in the industry have been forced to purchase terminals and subscribe to the mobile carriers’ calling plans before being paid for the subscribers that they attract. During the course, cases have been exposed where specific phones and more expensive calling plans are forced to be chosen. With regard to this issue, the Korea Communications Commission imposed a penalty of 2.3 billion won (US$2.0 million) on LG U+ in September. The new guidelines are to prevent such illegal practices.
In the meantime, the Fair Trade Commission started its own

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Oriflame Emphasizes Need for Safe Products

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Oriflame is participating in In-cosmetics Formulation Summit in London later this month. Patrick O’Byrne, Category Director for Personal Hair care and Fragrance at Oriflame, speaking ahead of his presentation to Cosmetics Design Europe (CDE) emphasizes the need for safe, legal and relevant products.
Speaking ahead of his presentation on Sustainability and texture: regulatory update and alternatives to microbeads, Patrick O’Byrne, says there are a number of drivers for reformulation, that need to be observed.
He says some are compulsory, such as safety or legislative changes, whereas other reasons are driven by changes in the market, such as competitors’ movement, consumer tastes and habits changing, as well as new materials becoming available.
“Ultimately, to be successful, a product has to be safe, legal and relevant,” he says. O’Byrne also explains that any changes to a formulation can have

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