Monthly Archives: October 2015

Jeunesse – 15,000+ Attendees At Global Convention In Singapore

 
Jeunesse welcomed over 15,000 independent Distributors to its annual global convention, September 11–13, 2015.
The event, which took place at the Singapore EXPO Convention and Exhibition Centre, kicked off to a successful start with the first-ever Jeunesse EXPO Event App, allowing attendees access to the event agenda at their fingertips, plus the EXPO Village — including the debut of an all-new registration system, the biggest EXPO Store in Jeunesse history, interactive product displays, a Diamond Recognition Video wall, and the exclusive VIP Lounge, reserved for more than 400 Emerald Directors and above.
The main event featured regional updates given by company executives, training presentations led by top Distributors, and the Y.E.S. product system panel featuring Jeunesse Medical Advisors. An onstage celebration of Jeunesse’s sixth anniversary, led by Chief Visionary Officer Scott Lewis, delighted guests with

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Why Direct Selling Beauty Brands Are Making a Comeback

 
Town & Country Magazine says in an article in its latest issue that guerrilla marketing tactics and major product upgrades are enabling direct selling beauty brands to have their moment.
Once upon a time, a woman who wanted to make a little extra money while caring for her children would open her home to a few friends from the neighborhood, serve up some deviled eggs, and expound upon the life-changing benefits of a mauve lipstick or a nestled set of Tupperware. Fast-forward a few decades and the social (or direct) selling landscape has changed—dramatically.

“I’ll hand off a bag through a car window at school drop-off. I’ll meet someone for a quick coffee. I’ll drop some in the mail to send to friends across the country,” says Paige Cleveland, a top-performing direct saleswoman for Beautycounter, a personal

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