Amway Co-Founder Rich DeVos says that without the Nutrilite story, there would be no Amway story.
“When Jay Van Andel and I became Nutrilite distributors in 1949, we knew the product and the plan were something special,” DeVos said. “In this (new) book, Dr. Sam Rehnborg shares the remarkable story of Nutrilite, from Carl Rehnborg’s pioneering work in developing the multivitamin to how the Nutrilite brand helps millions achieve optimal health through Amway today.”
It’s only been five years since the release of the first edition of The Nutrilite Story: Past, Present and Future, which chronicles the journey of Nutrilite Founder Carl Rehnborg as he launched what is now the world’s number one selling brand of vitamins and dietary supplements.
But a lot has happened in the last five years.
As Nutrilite celebrates its 80 th anniversary, the second edition of The Nutrilite Story: Past, Present and Futureadds five chapters that chronicle the tremendous growth experienced from 2009 to 2014. That growth reflects advancements in research that drive innovative product development, investment to expand global manufacturing capabilities, and the unique global agribusiness approach that supports Nutrilite organic farms.
“The Nutrilite story continues to grow, fueled by ongoing demand for our products that is driving global investment in manufacturing,