Tag Archive for social selling

DAO’s And Network Marketing – Direct Selling

Article written by quest author Eloisa Marchesoni.
Did you ever hear about Decentralized Autonomous Organizations (DAO’s) communities, where members have voting rights and work alongside the CEO?
DAO’s, are the most recent trend.
“This community-owned type of business model has the potential in Network Marketing / Direct Selling / Social Selling to revolutionize the governance of corporations and smaller businesses by improving the way we organize.”

A DAO is a community-led group governed using NFTs that grant members voting rights. DAOs are an effective and safe way to work with like-minded folks around the globe.
Think of them like an internet-native business that’s collectively owned and managed by its members.
They have built-in treasuries that no one has the authority to access without the approval of the group.
Decisions are governed by proposals and voting to ensure everyone in the organisation has a voice.

There is no CEO who can authorise spending based on their own whims and no chance of a dodgy CFO manipulating the books. Everything is out in the open and the rules around spending are baked into the DAO via its code.
Why do we need DAOs?
Starting an organization with someone that involves funding and money requires a lot of trust in the people you’re working

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Social Selling Disrupts Fashion

 
Business of Fashion published an article on how social selling with a direct sales model has taken off  in beauty, jewellery and fashion, supercharged by the rise of social media, new devices and new software.
Red wine was flowing as a group of 25 women gathered at a home in Goring, Oxfordshire on a Friday night. But they weren’t having a dinner party. Instead, they were slipping into blouses, dresses and shapewear. “Some women will want to try pieces on in the privacy of a bedroom. Others will happily strip down to their underwear and put things on immediately. There’s lots of laughter, lots of fun,” says Nayna McIntosh, founder and chief executive officer of Hope, a direct-sales fashion brand that operates via door-to-door sales, the business model made famous by Avon and

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Solar Sisters Promote Energy Access Through Direct Selling

 
“Okay, so who here knows the company Avon?”
Neha Misra, Co-founder and Chief Collaboration Officer at Solar Sister, was trying to explain the structure of Solar Sister, the NGO she helped create—an NGO that counts Exxon Mobil Women’s Economic Opportunity Initiative, UN Women, and USAID among its partners.
In response to her question, about half of the conference attendees confidently raised their hands and promptly began to chuckle at the attendees with both hands at their sides, bemusedly looking around. Surprise, surprise: Most of the attendees with a hand raised were women; those who didn’t recognize Avon were mostly men.
This all took place at a Millennium Challenge Corporation panel discussion on development initiatives that promote both gender equality and energy access. …So what does Avon have to do with energy access or gender-inclusive development initiatives?
Solar

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Interview with CEO Of ONEHope Wine

 
Leaders magazine recently published an Interview with Jake Kloberdanz, CEO and Co-Founder, ONEHOPE Wine, and Katie Allen, National Director, viaONEHOPE.
ONEHOPE is a social enterprise that integrates causes into products and services to make a social impact. Products include award winning wine, gourmet coffee and memorable gifts that are sold through a community of Cause Entrepreneurs who help amplify the brand through the direct sales channel.
Jake, how has the business evolved?
Jake: The first stage was building our wine brand and we’re proud to have grown into one of the top 300 wineries by volume out of over 8,000 in the U.S. We just bought our first property and vineyard in Rutherford, Napa, next door to iconic brands like Robert Mondavi, Cakebread, and Opus One. It will soon be home to our flagship

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CAbi Launches Microlending Program to Create 8200 jobs by 2020

 
Los Angeles-based social selling apparel business CAbi, launched the W.E. are CAbi (Women Entrepreneurs Are CAbi), the first ever one-for-one microlending program.
In partnership with Opportunity International, the global non-profit financial services organization, CAbi will fund small business loans and training programs to support female entrepreneurs in developing countries, in the name of every new CAbi consultant who starts her own business. By providing the financing and mentorship to empower women to start their own businesses, W.E. are CAbi is projected to create and support approximately 8,200 jobs, impacting over 35,000 people in developing nations by 2020.
“CAbi has always provided consultants the opportunity to realize their dreams through starting a business to support a better financial future for their families and communities. We are so proud to now extend the gift of that transformational opportunity to women around

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