Tag Archive for Small Business Owner

Should I Spend My Advertising Dollars on a Trade Show?

Since it is summer, I’ve seen a wide variety of events and trade shows come across my radar. Some are happening this summer, but many more will be held this fall. Most notably, the ABC Kids Expo will be held October 9 – 11 in Las Vegas. This is one of the largest trade shows […]

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The Benefits and Challenges of Being a Mompreneur

By Holly Reisem Hanna In collaboration with cabi and in honor of International Women’s Day, a celebration of the social, economic, cultural, and political achievements of women worldwide — I wanted to share some of the benefits and challenges I’ve faced as a mompreneur. I had never considered becoming an entrepreneur until the birth of […]

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Let Her Corner Help You Grow Your Woman-Owned Business

By Kimi Clark If you’re a woman entrepreneur and small business owner, you don’t have to go it alone – let Her Corner help you grow your woman-owned business. Owning and operating a business is hard work and can be filled with uncertainty,  unanswered questions, and lack of support (especially if you’re a one-woman show). […]

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36 Free & Effective Marketing Tools That Every Entrepreneur Needs to Know About

By Jan Pinnington According to the American Marketing Association‘s Board of Directors, “Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large”. The essence of great marketing is this … intimately knowing your target market, understanding their needs, and offering […]

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