India and network marketing, a sleeping Giant is awakening.
Although India is the home of 1.3 billion people with over 50% youth population and the 3rd largest economy (PPP) in the world, Multi-Level Marketing is only one billion dollar in annual sales in India and growth is stagnant.
Lack of clarity in law and countless Money Chain/Ponzy schemes are responsible for the same. But Legalization process of Multi-Level Marketing (MLM) in India is getting completed now. MLM started in India by European major Oriflame in 1995.
Although Direct Selling was legal as per the Indian law, Multi-Level Marketing often confused with Money Chain, which is banned by Prize Chit & Money Circulation Schemes (banning) Act, 1978. Many Fly by Night operators mushroomed in India in the name of MLM in the last decade.
Situation became critical